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Category leaderboard · 2026

Top sponsors in personal & home care

Dabur leads personal & home care in 2026 with 5 confirmed deals. 107 brands in this category have deals in India or the Gulf.

2026 leaderboard

Ranked by confirmed 2026 deals. Use the region switch at the top to see India or the Gulf alone.

#Brand2026 dealsProperties in 2026Main passion pointLatest
1Dabur50Film31 Aug 2026
2Hindustan Unilever42TV and streaming7 Aug 2026
3Colgate-Palmolive India41TV and streaming31 Aug 2026
4Procter & Gamble India32Film14 Aug 2026
5Haleon India (Sensodyne, ENO, Crocin)30Kabaddi, hockey, tennis and more14 Aug 2026
6Reckitt India30TV and streaming3 Sep 2026
7Mamaearth30–20 May 2026
8Kenvue India (Neutrogena, Listerine, Stayfree)30–27 Jul 2026
9Joy Personal Care30–13 May 2026
10Almarai31Food and drink18 May 2026
11Foxtale30–19 Aug 2026
12Mankind Pharma (Manforce, Prega News)20Kabaddi, hockey, tennis and more20 Jul 2026
13L'Oréal India23TV and streaming17 Aug 2026
14Emami20Football1 Sep 2026
15Nivea India21Music19 May 2026
16Swiss Beauty20–27 Aug 2026
17Bikaji21TV and streaming2026
18Exo20–21 Jul 2026
19Insight Cosmetics20–25 Aug 2026
20Forest Essentials20–20 Aug 2026
21Ghadi20–8 Aug 2026
22Complan20–26 Mar 2026
23Himalaya Wellness10Comedy17 Aug 2026
24Lotus Herbals Safe Sun10Cricket7 Apr 2026
25Cinthol10–17 Jun 2026
26MamyPoko Pants11TV and streaming9 Jan 2026
27Santoor10–2 May 2026
28Denver10–25 Apr 2026
29Soultree11Culture, arts and literature2026
30Kama Ayurveda10Film3 Apr 2026
31Medimix10–28 Aug 2026
32mCaffeine10–5 Aug 2026
33RENÉE10–22 Jul 2026
34The Body Shop10–17 Apr 2026
35Pilgrim10–16 Mar 2026
36ENVY11TV and streaming9 Jan 2026
37All Out10–22 Jun 2026
38Lakmé Sun Expert11Cricket2026
39L'Oréal Professionnel11Cricket2026
40Fixderma11TV and streaming5 Jan 2026
Show all 40 brands

Where personal & home care spends

2026 confirmed deals by passion point.

New in 2026

First confirmed deal on record this year.

FoxtaleInsight CosmeticsForest EssentialsGhadiComplanLakmé Sun ExpertL'Oréal ProfessionnelFixdermaDOMSMysore SandalAl Ain FarmsAaravAfnanArd Al ZaafaranArmafAssaf

Narrow it down

Brands in each part of personal & home care.

Other personal & home care brands

With the number of confirmed deals on record.

For personal & home care marketers

See your brand against these peers

Your properties, where the category is crowded, and the slots nobody in personal & home care holds yet. A 20-minute teardown with Saurabh Garg at C4E.

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