Blue Heaven
Blue Heaven sponsors 1 property, mostly tv and streaming, and has 1 campaign on record.
2 of 2 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Associate sponsor · TV show · 6 Oct 2024
First-time Bigg Boss brand partner in season 18.
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 20 Feb 2021
Lowe Lintas Bangalore's minute-long film and music track reframing makeup as something for everyday micro-moments rather than occasions, an ode to the uncrowned beauty queens of every pin code. Ran on TV, digital and radio; included as the brand's landmark repositioning.
Agency: Lowe Lintas.
Agencies
Credited on Blue Heaven's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Lowe Lintas | 1 campaign | 20 Feb 2021 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against personal & home care peers
Confirmed deals only. The full personal & home care leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Blue Heaven | 1 | 0 | 1 | TV and streaming | 6 Oct 2024 |
| Hindustan Unilever | 7 | 4 | 13 | TV and streaming | 7 Aug 2026 |
| Procter & Gamble India | 1 | 3 | 11 | Film | 15 Jun 2026 |
| Mankind Pharma (Manforce, Prega News) | 7 | 2 | 9 | Kabaddi, hockey, tennis and more | 20 Jul 2026 |
| Haleon India (Sensodyne, ENO, Crocin) | 3 | 3 | 10 | Kabaddi, hockey, tennis and more | 14 Aug 2026 |
Where peers sponsor and Blue Heaven doesn't
| Property | Peers on it |
|---|---|
| Zomaland by Zomato | Hindustan Unilever, Haleon India (Sensodyne, ENO, Crocin) |
| Bigg Boss 19 | Hindustan Unilever, Mankind Pharma (Manforce, Prega News) |
| Bigg Boss Hindi season 19 | Hindustan Unilever, Mankind Pharma (Manforce, Prega News) |
| Pushpa 2: The Rule | Hindustan Unilever |
| U Mumba | Mankind Pharma (Manforce, Prega News) |
| Punjab Kings | Mankind Pharma (Manforce, Prega News) |
| Jaipur Pink Panthers | Mankind Pharma (Manforce, Prega News) |
| Patna Pirates | Mankind Pharma (Manforce, Prega News) |
Questions people ask
What does Blue Heaven sponsor?
Blue Heaven has 1 confirmed sponsorship property on record, mostly in tv and streaming, including Bigg Boss Hindi season 18. The latest is dated 6 Oct 2024.
Which agency works on Blue Heaven's campaigns?
Credited on Blue Heaven campaigns: Lowe Lintas (1 campaign, latest 20 Feb 2021).
Know when Blue Heaven signs something new
One email when Blue Heaven or a personal & home care rival signs a sponsorship, an ambassador or a campaign.
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