Lakme
Lakme sponsors 4 properties, mostly tv and streaming, then music, and has 1 campaign on record. 1 confirmed in 2026.
5 of 5 rows on this page confirmed on their sourceHow we check
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More from Hindustan Unilever
Lakme is a Hindustan Unilever brand. The company and its other brands, each on its own page with its own deals.
| Brand | Properties | 2026 deals | Campaigns | Latest |
|---|---|---|---|---|
| Hindustan Unilever · company, all its brands | 8 | 7 | 13 | 7 Sep 2026 |
| Vaseline | 4 | 0 | 0 | 7 Sep 2026 |
| Dove | 1 | 1 | 1 | 21 Nov 2025 |
| Lifebuoy | 0 | 0 | 2 | Undated |
| Surf Excel | 0 | 0 | 1 | Undated |
| Kwality Wall's | 0 | 0 | 2 | Undated |
| Glow & Lovely | 0 | 0 | 1 | Undated |
| Brooke Bond Red Label | 0 | 0 | 1 | Undated |
| Bru Gold | 1 | 0 | 0 | 2 Dec 2025 |
| Clinic Plus | 0 | 0 | 1 | Undated |
| Cornetto | 1 | 0 | 0 | 2025 |
| Horlicks | 0 | 0 | 1 | Undated |
| Liquid I.V. | 1 | 1 | 0 | 2026 |
| Pears | 0 | 1 | 1 | Undated |
| Vim | 0 | 0 | 1 | Undated |
Ads running in India
None found in India on 6 Nov 2026.
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Associate sponsor · TV show · 24 Aug 2025
Associate partner, running the Peach Milk line. JioStar signed nine sponsors across television and digital for the season, which premiered on 24 August 2025 across JioHotstar and Colors.
Associate sponsor · TV show · 24 Aug 2025
Sponsor of season 19 across JioHotstar and Colors.
Associate Partner · TV show · 7 Sep 2026
Associate Partner on Bigg Boss Hindi Season 20, which premiered on 6 September 2026 on JioHotstar and Colors.
Ambassadors
Talent named in Lakme's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Aneet Padda | Current | 13 Mar 2026 | 13 Mar 2026 |
Campaigns
With the agency and talent where the trade press named them.
Digital/social · 13 Mar 2026
A campaign fronted by actor Aneet Padda for Lakmé's SPF-infused 9to5 Hya Beach Edit range, with a social-led film following a working woman's day to frame small everyday victories and self-care as things she 'earned'.
Talent: Aneet Padda.
Questions people ask
What does Lakme sponsor?
Lakme has 4 confirmed sponsorship properties on record, mostly in tv and streaming, then music, including Bigg Boss 19, Bigg Boss Hindi season 19, Zomaland by Zomato. The latest is dated 7 Sep 2026.
Who are Lakme's brand ambassadors in 2026?
Campaigns since April 2025 feature Aneet Padda. This comes from campaign credits in the trade press, not from endorsement contracts.
Know when Lakme signs something new
One email when Lakme or a personal & home care rival signs a sponsorship, an ambassador or a campaign.
Work at Lakme? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.
From monumentum.in/brand/lakme, by C4E. Every row is dated, links its public source and shows what our check found; how we check: monumentum.in/how-we-check.














