Mythri Movie Makers

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Associate sponsor · Film · 13 Apr 2025

One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.

Integrated segment · Film · 2025

A 'Pause & Play' break during the World Television Premiere on the JioStar South channels: the picture appeared to develop water seepage before cutting to a Dr. Fixit spot. Built with JioStar for Pidilite Industries.

Product placement · Film · 18 Nov 2024

Products written into key scenes of the Telugu blockbuster. Announced by both sides: Goldmedal's director Kishan Jain and Mythri Movie Makers' producer Y Ravi Shankar are on the record. No figure disclosed.

Associate sponsor · Film · 2024

Billed as the Associate Brand Partner of Pushpa 2. The FMEG company ran a multi-touchpoint association from April 2024 and, at release, a 'Switch to Pushpa' Instagram contest asking fans to recreate Pushpa's look, dance or dialogues for five iPhone 16 handsets.

Associate sponsor · Film · 2024

Exclusive beverage partner of Pushpa 2, under the campaign line 'Ghanam Cinema tho Ghanam Chai'. Special-edition Chakra Gold packs carried QR codes into film-themed contests, and a #PoseWithPushpa web app dropped buyers into a movie-style poster. Wavemaker India brokered it for Tata Consumer Products.

Licensing · Film · 2024

Limited-edition Dark Fantasy packs printed with Allu Arjun in his Pushpa avatar, released ahead of the film. ITC ran a 'Biggest Fan Biggest Fantasy' AR-selfie contest with five meet-Allu-Arjun prizes and a 1,000-strong fan rally at IFHE Hyderabad.

Product placement · Film · 2024

Kalyan Jewellers gold is worn through the film: Pushpa Raj's chunky chains and rings, and Srivalli's necklaces, bracelets and nose rings, in a plot beat where her silver anklets are upgraded to gold.

Licensing · Film · 2024

A limited-edition 'Pushpa' jewellery line of gold set with uncut diamonds, mother-of-pearl and semi-precious stones, unveiled by Rashmika Mandanna and sold only at selected Kalyan Jewellers showrooms.

Product placement · Film · 2024

Pushpa Raj's red Mitsubishi Pajero is used as a recurring hero vehicle, carrying his entrance and the mid-film chase.

Product placement · Film · 2024

Large Daawat basmati packs are dressed into Pushpa's kitchen in the background of key scenes, backed by a tie-in film in which Allu Arjun's voice names Daawat as Pushpa's rice: 'Pushpa ka swag, Daawat ka taste'.

Product placement · Film · 2024

Yellow Astral water tanks stand in the background of the chase and dance sequences, with an off-screen Allu Arjun TVC and OOH run on the line 'Pipe jhukega nahi, paani rukega nahi'.

Product placement · Film · 2024

Kajaria hoardings appear on the billboards dressed into the film's market scenes, with a video campaign off-screen cutting film snippets against the 'India's No. 1 tile brand' claim.

Product placement · Film · 2024

Ray-Ban sunglasses are the running costume signature of Fahadh Faasil's Bhanwar Singh Shekawat through the film.

Associate sponsor · Film · 2024

Billed as official devotional partner of Pushpa 2, announced October 2024. ITC put out a co-branded limited-edition Mangaldeep Scent 3-in-1 agarbatti pack carrying Allu Arjun as Pushpa, launched in the South first and then nationally through e-commerce.

Associate sponsor · Film · 2024

Billed by Mythri Movie Makers as the film's Interior Excellence Partner, with social-media contests and digital campaigns running off the association.

Licensing · Film · 2024

'Flower Nahi Fire', a limited-edition spicy banana-chip flavour named after Pushpa's line and made with Mythri Movie Makers. Beyond Snack calls it the first movie-inspired banana chip flavour.

Co-branded campaign · Film · 2024

Co-branded launch content for the itel A80 smartphone built on Pushpa 2, running from December 2024 into the January 2025 launch; itel reported over 2 million views and 200,000 engagements on the co-branded films.

Co-branded campaign · Film · 2024

Garena ran a Pushpa 2 crossover in Free Fire Max, putting thematic in-game content and rewards drawn from the film's universe into the battle royale.

Co-branded campaign · Film · 2024

Snapchat carried exclusive behind-the-scenes footage, sneak peeks and first-look trailer and song drops from the official PushpaTheMovie and MythriMovieMakers handles, with Allu Arjun joining the platform for the release run.

Co-branded campaign · Film · 2024

A Pushpa 2 tie-in campaign built on the film's signature line: 'Pushpa Raj jhukenge nahi aur JK Tyres rukenge nahi'.

Co-branded campaign · Film · 2024

A Pushpa 2 collaboration released under the name 'Hot as Fire' by the men's grooming brand.

Licensing · Film · 2023

Limited-edition 500ml and 1L Bisleri bottles carrying the Waltair Veerayya cast, sold in Andhra Pradesh and Telangana and promoted on Bisleri truck branding and point of sale. Struck with Mythri Movie Makers.