Zydus Lifesciences
Zydus Lifesciences sponsors 1 property, mostly film, and has 2 campaigns on record. 1 confirmed in 2026.
3 of 3 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Associate sponsor · Film · 13 Apr 2025
One of the 28 sponsors JioStar signed for the multi-language World Television Premiere of Pushpa 2: The Rule on 13 and 14 April 2025, carried across Star Maa, Colors Kannada, Asianet and Star Vijay.
Campaigns
With the agency and talent where the trade press named them.
Purpose · 7 Aug 2026
A multi-phase liver-health-awareness campaign made by agency TheSmallBigIdea that introduced actor Ashish Vidyarthi as a symbolic 'villain' representing hidden risk factors like obesity and diabetes, then extended the idea into influencer-led social content fronted by actors Vivek Dahiya and Sana Makbul.
Agency: TheSmallBigIdea. Talent: Ashish Vidyarthi, Vivek Dahiya, Sana Makbul.
Purpose · Oct 2024
A nationwide public-health push, live since October 2024, promoting breast self-examination through the microsite EasiestExam.com, a 'Hope & Healing' survivor podcast series and PAN-India print coverage; by May 2025 it had logged over 92 million video views and 164 million impressions.
Agencies
Credited on Zydus Lifesciences's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| TheSmallBigIdea | 1 campaign | 7 Aug 2026 |
Against healthcare peers
Confirmed deals only. The full healthcare leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Zydus Lifesciences | 1 | 1 | 2 | Film | 7 Aug 2026 |
| Fortis Healthcare | 2 | 3 | 3 | Running and fitness | 23 Jul 2026 |
| Herbalife | 2 | 2 | 3 | Cricket | 2026 |
| Revital-H | 1 | 1 | 6 | Kabaddi, hockey, tennis and more | 26 Feb 2026 |
| Cipla | 0 | 2 | 9 | – | 30 Jul 2026 |
Where peers sponsor and Zydus Lifesciences doesn't
| Property | Peers on it |
|---|---|
| Patna Pirates | Revital-H |
| TCS World 10K Bengaluru | Fortis Healthcare |
| Indian Premier League | Herbalife |
| Women's Premier League | Herbalife |
| Tata Steel World 25K Kolkata | Fortis Healthcare |
Questions people ask
What does Zydus Lifesciences sponsor?
Zydus Lifesciences has 1 confirmed sponsorship property on record, mostly in film, including Pushpa 2: The Rule. The latest is dated 7 Aug 2026.
Which agency works on Zydus Lifesciences's campaigns?
Credited on Zydus Lifesciences campaigns: TheSmallBigIdea (1 campaign, latest 7 Aug 2026).
Know when Zydus Lifesciences signs something new
One email when Zydus Lifesciences or a healthcare rival signs a sponsorship, an ambassador or a campaign.
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