Dr. Fixit sponsors 4 properties, mostly tv and streaming, then cricket, and has 1 campaign on record. 2 confirmed in 2026.
5 of 5 rows on this page confirmed on their sourceHow we check
Dr. Fixit is a Pidilite brand. The company and its other brands, each on its own page with its own deals.
1 ad on Facebook and Instagram, newest first. Meta's Ad Library, 6 Nov 2026.
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Season by season, then every row newest first with what our check found on its source.
Associate sponsor · TV show · 2026
Signed to season 18 of Kaun Banega Crorepati as a special partner, in Sony's pre-launch roster of more than 25 sponsors.
Official partner · Event · 2026
Listed under "PARTNERS" on the WPL sponsor wall.
Associate sponsor · TV show · 11 Aug 2025
Signed to Kaun Banega Crorepati season 17 as a Special Partner, one of the record 26 brands on the show's 25th-year sponsor wall.
Integrated segment · Film · 2025
A 'Pause & Play' break during the World Television Premiere on the JioStar South channels: the picture appeared to develop water seepage before cutting to a Dr. Fixit spot. Built with JioStar for Pidilite Industries.
Talent named in Dr. Fixit's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Amitabh Bachchan | Past | 3 Mar 2025 | 3 Mar 2025 |
With the agency and talent where the trade press named them.
Ad film · 3 Mar 2025
Amitabh Bachchan narrates, acts the husband and sings the jingle in a film marking 25 years of Dr. Fixit. Prasoon Pandey of Corcoise Films wrote the lyrics and directed.
Agency: Ogilvy India. Talent: Amitabh Bachchan.
Credited on Dr. Fixit's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Ogilvy India | 1 campaign | 3 Mar 2025 |
Dr. Fixit has 4 confirmed sponsorship properties on record, mostly in tv and streaming, then cricket, including Kaun Banega Crorepati season 18, Women's Premier League, Kaun Banega Crorepati season 17. The latest is dated 2026.
Credited on Dr. Fixit campaigns: Ogilvy India (1 campaign, latest 3 Mar 2025).
Yes. Dr. Fixit has 1 confirmed cricket deal on record.
One email when Dr. Fixit or an energy & industrial rival signs a sponsorship, an ambassador or a campaign.
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From monumentum.in/brand/dr-fixit, by C4E. Every row is dated, links its public source and shows what our check found; how we check: monumentum.in/how-we-check.
