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Tata Tea

BeveragesIndiaA Tata Consumer Products brand

Tata Tea sponsors 2 properties, mostly film, then football, and has 3 campaigns on record. 1 confirmed in 2026.

2Properties sponsored
1Confirmed in 2026
3Campaigns
2024Latest deal

5 of 5 rows on this page confirmed on their sourceHow we check

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More from Tata Consumer Products

Tata Tea is a Tata Consumer Products brand. The company and its other brands, each on its own page with its own deals.

BrandProperties2026 dealsCampaignsLatest
Tata Consumer Products · company, all its brands2392024
Himalayan011Undated
Tata Salt001Undated
Tata Sampann001Undated
Tata Soulfull001Undated
Tetley001Undated

Ads running in India

None found in India on 6 Nov 2026.

Tata Tea Chakra Gold in Meta's Ad Library →

Sponsorships

Season by season, then every row newest first with what our check found on its source.

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Associate sponsor · Film · 2024

Exclusive beverage partner of Pushpa 2, under the campaign line 'Ghanam Cinema tho Ghanam Chai'. Special-edition Chakra Gold packs carried QR codes into film-themed contests, and a #PoseWithPushpa web app dropped buyers into a movie-style poster. Wavemaker India brokered it for Tata Consumer Products.

Shirt sponsor · Team · 1997

Front-of-shirt sponsor of Mohun Bagan Super Giant, 1997–1998.

Campaigns

With the agency and talent where the trade press named them.

Ghanam Soch

Regional · 22 Aug 2026

A Tata Tea Chakra Gold campaign for the southern market asking families to count the unpaid work homemakers do as work, on the argument that it never shows up on a salary slip.

Festive · 15 Aug 2025

The 2025 Independence Day edition of Tata Tea Premium's Desh Ka Garv platform, a collection of hand-painted kettles made with folk-art body Kaushalam in Warli, Gond, Madhubani, Sanjhi, Kalighat, Phulkari and Pattachitra styles.

Purpose · 21 Apr 2025

A Jaago Re climate campaign built on Google Cloud's AI stack that measures the effect of small everyday green actions and adds them up, aimed at the belief that one person's effort changes nothing.

Questions people ask

What does Tata Tea sponsor?

Tata Tea has 2 confirmed sponsorship properties on record, mostly in film, then football, including Pushpa 2: The Rule, Mohun Bagan Super Giant. The latest is dated 2024.