Top sponsors in automotive
Maruti Suzuki leads automotive in 2026 with 7 confirmed deals. 79 brands in this category have deals in India or the Gulf.
2026 leaderboard
Ranked by confirmed 2026 deals. Use the region switch at the top to see India or the Gulf alone.
| # | Brand | 2026 deals | Properties in 2026 | Main passion point | Latest |
|---|---|---|---|---|---|
| 1 | Maruti Suzuki | 7 | 5 | Culture, arts and literature | 2026 |
| 2 | Hero MotoCorp | 7 | 3 | Running and fitness | 2027 |
| 3 | Hyundai India | 5 | 2 | Film | 12 Jun 2026 |
| 4 | BMW | 5 | 5 | Culture, arts and literature | 8 Aug 2026 |
| 5 | TVS Motor | 5 | 1 | Esports and gaming | 6 Jul 2026 |
| 6 | Amaron | 5 | 3 | Running and fitness | 4 Aug 2026 |
| 7 | Royal Enfield | 4 | 1 | Motorsport | 2 Sep 2026 |
| 8 | CEAT | 4 | 3 | Cricket | 20 Feb 2026 |
| 9 | Bajaj Auto | 4 | 0 | – | 22 Jul 2026 |
| 10 | Kia | 3 | 2 | Business, tech and industry | 21 Aug 2026 |
| 11 | Cars24 | 3 | 0 | Cricket | 12 Aug 2026 |
| 12 | BKT | 2 | 1 | Cricket | 16 May 2026 |
| 13 | Mahindra | 2 | 1 | Music | 28 Jan 2026 |
| 14 | Spinny | 2 | 0 | Comedy | 25 Jun 2026 |
| 15 | Skoda Auto India | 2 | 0 | – | 23 May 2026 |
| 16 | JSW MG Motor India | 2 | 0 | – | 26 Aug 2026 |
| 17 | Vega Helmets | 2 | 0 | – | 1 Apr 2026 |
| 18 | Gulf Oil | 1 | 0 | – | 1 Sep 2026 |
| 19 | Tata Motors (commercial vehicles) | 1 | 0 | Running and fitness | 9 Feb 2026 |
| 20 | Apollo Tyres | 1 | 0 | Cricket | 4 Feb 2026 |
| 21 | Tata Motors Passenger Vehicles | 1 | 0 | – | 2026 |
| 22 | Infiniti | 1 | 0 | Running and fitness | 5 Feb 2026 |
| 23 | Ather | 1 | 0 | Cricket | 12 Jan 2026 |
| 24 | Toyota Kirloskar | 1 | 0 | – | 29 Aug 2026 |
| 25 | CarDekho | 1 | 0 | Business, tech and industry | 15 Jan 2026 |
| 26 | STUDDS | 1 | 0 | – | 6 Feb 2026 |
| 27 | Genesis | 1 | 1 | Motorsport | 2026 |
| 28 | River Indie | 1 | 0 | – | 15 Aug 2026 |
| 29 | Olectra Greentech | 1 | 0 | – | 10 Apr 2026 |
| 30 | Ola Electric | 1 | 0 | – | 14 Mar 2026 |
| 31 | EXEED | 1 | 0 | – | 2026 |
| 32 | Ceer | 1 | 0 | – | 2026 |
| 33 | United Motors and Heavy Equipment | 1 | 1 | Business, tech and industry | 2026 |
| 34 | Deepal | 1 | 1 | Business, tech and industry | 2026 |
| 35 | Gargash | 1 | 1 | Motorsport | 2026 |
Show all 35 brands
Where automotive spends
2026 confirmed deals by passion point.
New in 2026
First confirmed deal on record this year.
AmaronVega HelmetsRiver IndieOlectra GreentechOla ElectricEXEEDCeerUnited Motors and Heavy EquipmentDeepalGargash
Narrow it down
Brands in each part of automotive.
Other automotive brands
With the number of confirmed deals on record.
For automotive marketers
See your brand against these peers
Your properties, where the category is crowded, and the slots nobody in automotive holds yet. A 20-minute teardown with Saurabh Garg at C4E.