Maruti Suzuki
Maruti Suzuki sponsors 12 properties, mostly culture, arts and literature, then film, and has 3 campaigns on record. 7 confirmed in 2026.
31 of 43 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Presenting sponsor · TV show · 2026
Returning co-presenting sponsor of season 18. Also a co-presenting sponsor on Sony LIV, where the car features as an aspirational prize inside the gameplay.
Presenting · Event · 2026
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2026
Presenting sponsor; ran the Maruti Suzuki Arena reflex-game activation on the floor.
Presenting · Event · 2026
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2026
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2026
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Title · Event · 2026
Presented by; the name reads Maruti Suzuki presents 24th Zee Cine Awards 2026.
Co-branded campaign · Series · 21 Nov 2025
Maruti Suzuki framed its Victoris #GotItAll campaign around Srikant Tiwari's juggling act as officer, father and husband, shot close to the series' own treatment and run inside the show's Prime Video environment.
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Presenting sponsor · TV show · 11 Aug 2025
Signed to Kaun Banega Crorepati season 17 as a Co-Presenting Sponsor, one of the record 26 brands on the show's 25th-year sponsor wall.
Presenting · Event · 2025
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2025
Presenting sponsor; ran the Maruti Suzuki Arena reflex-game activation on the floor.
Presenting · Event · 2025
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2025
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2025
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2025
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Associate · Event · 2025
Listed among the brands the tour is "supported by" in the BookMyShow Live announcement.
Presenting · Event · 2025
Presenting sponsor; ran the Maruti Suzuki Arena reflex-game activation on the floor.
Presenting · Event · 2025
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Title · Event · 2025
Presenting sponsor; the show is billed NEXA Presents IIFA Awards and referred to as the NEXA IIFA Awards 2025.
Presenting · Event · 2025
Co-presenter of the digital awards.
Associate · Event · 2025
In association with; carried in the festival's official title lockup.
Presenting · Event · 2025
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2025
Presenting sponsor: the edition was billed as 'presented by Maruti Suzuki Arena and powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Title · Event · 2025
Presenting sponsor; the name reads Maruti Suzuki presents ZEE Cine Awards 2025.
Partner · Event · 2024
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Title · Event · 2024
Listed as 'Title Sponsor: Maruti Suzuki Arena'; the edition ran as 'Maruti Suzuki Arena Delhi Comic Con, powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Partner · Event · 2024
Carried a branded experience zone on the official Hyderabad Comic Con 2024 page, headed 'MARUTI SUZUKI ARENA FAN EXPERIENCE!'.
Partner · Event · 2024
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2024
Comic Con India's standing presenting sponsor across the 2024-25 season; no tier is named for this specific combined edition in the wrap.
Presenting · Event · 2024
Co-Presenting Sponsor; Maruti Suzuki's premium retail channel.
Presenting · Event · 2024
Presenting sponsor: 'Maruti Suzuki Arena presents Mumbai Comic Con 2024, powered by Crunchyroll'. Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Title · Event · 2024
Sponsor of the SIIMA New Streaming Academy Awards 2024.
Title · Event · 2024
Presenting sponsor; the name reads Maruti Suzuki Arena Presents 22nd Zee Cine Awards 2024.
Partner · Event · 2023
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Partner · Event · 2023
Ran the 'MARUTI SUZUKI ARENA FAN EXPERIENCE!' zone on the official city page.
Presenting · Event · 2023
Co-Presenting Sponsor; ran the NEXA Lounge and the NEXA Stage.
Partner · Event · 2023
New partner "joining us in this journey" for the 2023 edition.
2 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · Undated
Maruti Suzuki is listed among Geekyranjit's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Maruti Suzuki is listed among PowerDrift's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Campaigns
With the agency and talent where the trade press named them.
Festive · 20 Oct 2025
A Diwali-timed campaign film for the Victoris SUV, released as part of Maruti Suzuki's festive-season sales push.
Ad film · 30 Mar 2024
A campaign built to explain and promote Maruti Suzuki's strong-hybrid powertrain technology to Indian buyers.
Digital/social · 15 Jan 2024
A brand campaign for Maruti Suzuki's True Value used-car business, positioning it as the only trustworthy place to buy a pre-owned Maruti.
7 deals outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
Partner · Event · 2026
Listed in the partner strip on IIFA's own IIFA 2026 page; tier wording not stated on the page.
Title · Event · 2026
Named Title Sponsor and Powered By on SIIMA's own SIIMA 2026 promo block.
Title · Event · 2024
Presenting sponsor of IIFA Awards and co-presenting sponsor of IIFA Weekend and Rocks.
Presenting · Event · 2024
Co-presenting sponsor of IIFA Weekend and Rocks.
Title · Event · 2024
Presenting sponsor of IIFA Awards and co-presenting sponsor of IIFA Weekend and Rocks.
Title · Event · 2023
Title sponsor of the awards night, its seventh consecutive IIFA edition.
Show 1 more
Title · Event · 2023
Title sponsor; announced July 2023 by Maruti Suzuki India.
Against automotive peers
Confirmed deals only. The full automotive leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Maruti Suzuki | 12 | 7 | 3 | Culture, arts and literature | 2026 |
| Hyundai India | 4 | 5 | 7 | Film | 12 Jun 2026 |
| Hero MotoCorp | 12 | 7 | 10 | Running and fitness | 2027 |
| Royal Enfield | 5 | 4 | 11 | Motorsport | 2 Sep 2026 |
| BMW | 7 | 5 | 3 | Culture, arts and literature | 19 Jan 2026 |
Where peers sponsor and Maruti Suzuki doesn't
| Property | Peers on it |
|---|---|
| Dubai Desert Classic | Hero MotoCorp, BMW |
| Hero Indian Open | Hero MotoCorp, BMW |
| Serendipity Arts Festival | Royal Enfield |
| India Art Fair | BMW |
| Filmfare Awards | Hyundai India |
| Dharamshala International Film Festival | Royal Enfield |
| Art Dubai | BMW |
| Tata Mumbai Marathon | Hero MotoCorp |
Questions people ask
What does Maruti Suzuki sponsor?
Maruti Suzuki has 12 confirmed sponsorship properties on record, mostly in culture, arts and literature, then film, including Kaun Banega Crorepati season 18, Comic Con India, Zee Cine Awards. The latest is dated 2026.
Know when Maruti Suzuki signs something new
One email when Maruti Suzuki or an automotive rival signs a sponsorship, an ambassador or a campaign.
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