Vega Helmets
Vega Helmets has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Campaigns
With the agency and talent where the trade press named them.
Digital/social · 1 Apr 2026
A social-first April Fool's film in which an overconfident rider's small mishaps pile up while Yamraj watches quietly from the background, ending on the line 'hero bano, zero nahi'. Released on 31 March 2026 on Vega's digital and social channels.
Agency: Scratchpad.
Purpose · 17 Jan 2026
A 60-second film set in Mumbai traffic showing riders who carry their helmets on handlebars and arms rather than wearing them, until a crash leaves an unworn helmet spinning in the air. The line 'wearing a helmet saves lives, carrying one doesn't' pushes usage over ownership.
Agency: Scratchpad.
Agencies
Credited on Vega Helmets's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Scratchpad | 2 campaigns | 1 Apr 2026 |
Against automotive peers
Confirmed deals only. The full automotive leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Vega Helmets | 0 | 2 | 2 | – | 1 Apr 2026 |
| Maruti Suzuki | 12 | 7 | 3 | Culture, arts and literature | 2026 |
| Hyundai India | 4 | 5 | 7 | Film | 12 Jun 2026 |
| Hero MotoCorp | 12 | 7 | 10 | Running and fitness | 2027 |
| Royal Enfield | 5 | 4 | 11 | Motorsport | 2 Sep 2026 |
Where peers sponsor and Vega Helmets doesn't
| Property | Peers on it |
|---|---|
| Kaun Banega Crorepati season 17 | Maruti Suzuki, Hero MotoCorp |
| Jaipur Literature Festival | Maruti Suzuki, Hero MotoCorp |
| Comic Con India | Maruti Suzuki |
| Serendipity Arts Festival | Royal Enfield |
| Filmfare Awards | Hyundai India |
| Dharamshala International Film Festival | Royal Enfield |
| Kaun Banega Crorepati season 18 | Maruti Suzuki |
| Dubai Desert Classic | Hero MotoCorp |
Questions people ask
Which agency works on Vega Helmets's campaigns?
Credited on Vega Helmets campaigns: Scratchpad (2 campaigns, latest 1 Apr 2026).
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