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Category leaderboard · 2026

Top sponsors in beverages

Bisleri leads beverages in 2026 with 12 confirmed deals. 55 brands in this category have deals in India or the Gulf.

2026 leaderboard

Ranked by confirmed 2026 deals. Use the region switch at the top to see India or the Gulf alone.

#Brand2026 dealsProperties in 2026Main passion pointLatest
1Bisleri1211Running and fitness2027
2Coca-Cola India88TV and streaming4 Sep 2026
3Red Bull India77Esports and gaming15 Jul 2026
4Hamdard India (Rooh Afza)40Culture, arts and literature29 Aug 2026
5Tata Consumer Products30Film22 Aug 2026
6Wagh Bakri20–29 Jul 2026
7Vimto20–21 Apr 2026
8Campa10Culture, arts and literature27 Mar 2026
9Society Tea11Music2026
10Rasna10–12 Mar 2026
11Blue Tokai11Culture, arts and literature2026
12evian11Kabaddi, hockey, tennis and more2027
13Lahori Zeera11TV and streaming5 Jan 2026
14Le Clos11Culture, arts and literature2026
15Ruinart11Culture, arts and literature2026
16Humantra11Kabaddi, hockey, tennis and more2026
17MMI11Kabaddi, hockey, tennis and more2026
18Al Kbous Tea11Food and drink2026
19Kinza11Food and drink2026
20Maison Perrier11Kabaddi, hockey, tennis and more2026
Show all 20 brands

Where beverages spends

2026 confirmed deals by passion point.

New in 2026

First confirmed deal on record this year.

VimtoevianLahori ZeeraLe ClosRuinartHumantraMMIAl Kbous TeaKinzaMaison Perrier

Narrow it down

Brands in each part of beverages.

Other beverages brands

With the number of confirmed deals on record.

For beverages marketers

See your brand against these peers

Your properties, where the category is crowded, and the slots nobody in beverages holds yet. A 20-minute teardown with Saurabh Garg at C4E.

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