Who sponsors MasterChef India (2026 season)
7 brands have sponsored MasterChef India (2026 season). Not here yet: personal & home care, consumer electronics, automotive, payments & fintech, fashion & lifestyle.
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The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Ananda | – | Presenting sponsor | 2026 | |
| DS Group (Rajnigandha, Pulse, Catch) | Food | Associate sponsor | 2026 | |
| Fortune | Food | Associate sponsor | 2026 | |
| Ikea | Home & building | Associate sponsor | 2026 | |
| Kohler India | Home & building | Associate sponsor | 2026 | |
| Veeba | Food | Presenting sponsor | 2026 | |
| Vijay Sales | E-commerce & retail | Associate sponsor | 2026 |
Categories here
Not here yet
Categories common on other tv and streaming properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other tv and streaming properties. For organisers, the shortlist.
Similar tv and streaming properties
Every deal, with its source7 rows · what our check found on each source page
Presenting sponsor · TV show · 5 Jan 2026
Co-presenting sponsor of the 2026 season, placing Ananda dairy products - paneer above all - inside the MasterChef kitchen across everyday and technical challenges.
Presenting sponsor · TV show · 5 Jan 2026
Co-presenting partner of the 2026 season; VRB founder Viraj Bahl tied the buy to the season's pairs format.
Associate sponsor · TV show · 5 Jan 2026
Co-powered partner of the 2026 season.
Associate sponsor · TV show · 5 Jan 2026
Co-powered partner of the 2026 season.
Associate sponsor · TV show · 5 Jan 2026
Brand partner of the 2026 season.
Associate sponsor · TV show · 5 Jan 2026
Brand partner of the 2026 season.
Associate sponsor · TV show · 5 Jan 2026
Brand partner of the 2026 season.
Know when MasterChef India (2026 season) signs a new sponsor
One email when a new sponsor signs or a category opens up.