Fortune
Fortune sponsors 2 properties, mostly tv and streaming, then cricket, and has 1 campaign on record. 1 confirmed in 2026.
3 of 3 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Associate sponsor · TV show · 5 Jan 2026
Co-powered partner of the 2026 season.
Back-of-shirt sponsor · Team · 2023
Back-of-shirt sponsor of Gujarat Giants, 2023–present.
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 26 Feb 2024
A 360-degree campaign set in a restaurant, where a diner's mention of a home-style dish triggers memories of his mother's cooking, ties Fortune Soya Health Oil and Kachi Ghani Mustard oil to the emotional pull of home-cooked food. Directed by Piyush Pandey.
Agency: Ogilvy India.
3 deals outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
None of these rows could be confirmed on their source yet.
3 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 15 Aug 2026
Fortune is promoted with a listener offer link (fortune.com) in the show notes of 3 episodes between 2026-08-15 and 2026-09-02, most recently 'VC experts on why Physical AI funding is heating up | E2333'.
In-video ad read · Podcast · 18 Dec 2025
Fortune is promoted with a listener offer link (fortune.com) in the show notes of 3 episodes between 2025-12-18 and 2026-02-12, most recently 'Edible Arrangements with Marisa Pinson and David Neher'.
Integrated segment · YouTube · Undated
Fortune is on Juaum's YouTube sponsor wall, carried in 45 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Agencies
Credited on Fortune's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Ogilvy India | 1 campaign | 26 Feb 2024 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against food peers
Confirmed deals only. The full food leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Fortune | 2 | 1 | 1 | TV and streaming | 5 Jan 2026 |
| ITC | 9 | 4 | 13 | TV and streaming | 13 Jun 2026 |
| McDonald's India (Westlife + CPRL franchisees) | 0 | 2 | 14 | – | 1 Aug 2026 |
| Britannia | 2 | 4 | 13 | Business, tech and industry | 25 Aug 2026 |
| KFC / Pizza Hut India (Sapphire, Devyani franchisees) | 0 | 5 | 10 | – | 30 Jul 2026 |
Where peers sponsor and Fortune doesn't
| Property | Peers on it |
|---|---|
| Goafest | ITC, Britannia |
| Pushpa 2: The Rule | ITC, Britannia |
| Comic Con India | ITC |
| Kaun Banega Crorepati season 18 | ITC |
| Kaun Banega Crorepati season 17 | ITC |
| News18 Rising Bharat Summit | ITC |
| India national cricket team | ITC |
| Zomaland by Zomato | ITC |
Questions people ask
What does Fortune sponsor?
Fortune has 2 confirmed sponsorship properties on record, mostly in tv and streaming, then cricket, including MasterChef India (2026 season), Gujarat Giants. The latest is dated 5 Jan 2026.
Which agency works on Fortune's campaigns?
Credited on Fortune campaigns: Ogilvy India (1 campaign, latest 26 Feb 2024).
Does Fortune sponsor cricket?
Yes. Fortune has 1 confirmed cricket deal on record.
Know when Fortune signs something new
One email when Fortune or a food rival signs a sponsorship, an ambassador or a campaign.
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