Who sponsors Cardiff City
37 brands have sponsored Cardiff City across 27 seasons since 1973.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
| Sponsor | 2008 | 2009 | 2011 | 2014 | 2015 | 2022 | 2025 | 2026 |
|---|---|---|---|---|---|---|---|---|
| 777.com | · | Kit | · | · | · | · | · | · |
| adidas | · | · | · | · | Kit | · | · | · |
| Castore | · | · | · | · | · | · | · | Kit |
| Cosway Sports | · | · | · | Kit | · | · | · | · |
| Dragonbet | · | · | · | · | · | · | Kit | · |
| New Balance | · | · | · | · | · | Kit | · | · |
| Nyne Capital | · | · | · | · | · | · | Shorts | · |
| SBOBET | · | Kit | · | · | · | · | · | · |
| Vansdirect | Kit | · | · | · | · | · | · | · |
| Visit Malaysia | · | · | Kit | · | · | · | · | · |
| Watches of Bath | · | · | · | · | · | · | Kit | · |
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Castore | Sportswear | Kit supplier | 2026 | |
| Dragonbet | – | Back-of-shirt sponsor | 2025 | |
| Nyne Capital | Banking & finance | Shorts sponsor | 2025 | |
| Watches of Bath | Fashion & lifestyle | Sleeve sponsor | 2025 | |
| New Balance | Sportswear | Kit supplier | 2022 | |
| adidas | Sportswear | Kit supplier | 2015 | |
| Cosway Sports | – | Kit supplier | 2014 | |
| Visit Malaysia | Travel & hospitality | Shirt sponsor | 2011 | |
| 777.com | – | Shirt sponsor | 2009 | |
| SBOBET | – | Shirt sponsor | 2009 | |
| Vansdirect | – | Shirt sponsor | 2008 | |
| Communications Direct | – | Shirt sponsor | 2006 | |
| Joma | Sportswear | Kit supplier | 2005 | |
| Redrow Homes | Home & building | Shirt sponsor | 2003 | |
| Leekes | E-commerce & retail | Shirt sponsor | 2002 | |
| Puma India | Sportswear | Kit supplier | 2002 | |
| Ken Thorne | Healthcare | Shirt sponsor | 2000 | |
| Modplan | – | Shirt sponsor | 1999 | |
| Sports Cafe | Food | Shirt sponsor | 1998 | |
| Xara | Technology & software | Kit supplier | 1998 | |
| Erreà | Sportswear | Kit supplier | 1997 | |
| Gilesports | – | Shirt sponsor | 1997 | |
| Lotto | Sportswear | Kit supplier | 1996 | |
| Strika | – | Kit supplier | 1994 | |
| Bluebirds | – | Kit supplier | 1992 | |
| South Wales Echo | Media & entertainment | Shirt sponsor | 1992 | |
| Influence | – | Kit supplier | 1991 | |
| Havelet | – | Shirt sponsor | 1989 | |
| Scoreline | – | Kit supplier | 1988 | |
| Buckley's Brewery | Alcohol | Shirt sponsor | 1987 | |
| ADMIRAL | Sportswear | Kit supplier | 1985 | |
| Airways Cymru | Travel & hospitality | Shirt sponsor | 1985 | |
| Camilleri Roofing | – | Shirt sponsor | 1984 | |
| Merthyr Motor Auctions | Automotive | Shirt sponsor | 1984 | |
| Superted | – | Shirt sponsor | 1984 | |
| Whitbread Wales | – | Shirt sponsor | 1983 | |
| Umbro | Sportswear | Kit supplier | 1973 |
Show all 37 sponsors
Categories here
Not here yet
Categories common on other football properties with no sponsor here.
Every common category is already here.
Brands on similar properties, not on this one
They sponsor two or more other football properties. For organisers, the shortlist.
Similar football properties
Every deal, with its source37 rows · what our check found on each source page
Back-of-shirt sponsor · Team · 2025
Back-of-shirt sponsor of Cardiff City, 2025–present. Listed for the 2025–26 season.
Sleeve sponsor · Team · 2025
Sleeve sponsor of Cardiff City, 2025–present. Listed for the 2025–26 season.
Shorts sponsor · Team · 2025
Shorts sponsor of Cardiff City, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2022
Kit supplier of Cardiff City, 2022–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2011
Front-of-shirt sponsor of Cardiff City, 2011–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2009
Front-of-shirt sponsor of Cardiff City, 2009–2010.
Shirt sponsor · Team · 2009
Front-of-shirt sponsor of Cardiff City, 2009–2011.
Show 27 more
Shirt sponsor · Team · 2008
Front-of-shirt sponsor of Cardiff City, 2008–2009.
Shirt sponsor · Team · 2006
Front-of-shirt sponsor of Cardiff City, 2006–2008.
Shirt sponsor · Team · 2003
Front-of-shirt sponsor of Cardiff City, 2003–2006.
Shirt sponsor · Team · 2002
Front-of-shirt sponsor of Cardiff City, 2002–2003.
Shirt sponsor · Team · 2000
Front-of-shirt sponsor of Cardiff City, 2000–2002.
Shirt sponsor · Team · 1999
Front-of-shirt sponsor of Cardiff City, 1999–2000.
Shirt sponsor · Team · 1998
Front-of-shirt sponsor of Cardiff City, 1998–1999.
Shirt sponsor · Team · 1997
Front-of-shirt sponsor of Cardiff City, 1997–1998.
Shirt sponsor · Team · 1992
Front-of-shirt sponsor of Cardiff City, 1992–1997.
Shirt sponsor · Team · 1989
Front-of-shirt sponsor of Cardiff City, 1989–1990.
Shirt sponsor · Team · 1987
Front-of-shirt sponsor of Cardiff City, 1987–1989.
Shirt sponsor · Team · 1985
Front-of-shirt sponsor of Cardiff City, 1985–1987.
Shirt sponsor · Team · 1984
Front-of-shirt sponsor of Cardiff City, 1984.
Shirt sponsor · Team · 1984
Front-of-shirt sponsor of Cardiff City, 1984–1985.
Shirt sponsor · Team · 1983
Front-of-shirt sponsor of Cardiff City, 1983.
Know when Cardiff City signs a new sponsor
One email when a new sponsor signs or a category opens up.