Who sponsors Sheffield United
33 brands have sponsored Sheffield United across 21 seasons since 1973. Not here yet: fashion & lifestyle.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
| Sponsor | 2011 | 2012 | 2013 | 2014 | 2016 | 2019 | 2022 | 2025 |
|---|---|---|---|---|---|---|---|---|
| adidas | · | · | · | Kit | · | · | · | · |
| Alpha Rooms | · | · | · | · | Kit | · | · | · |
| DBL Logistics | · | · | · | Kit | · | · | · | · |
| Door Deals | · | · | · | · | Kit | · | · | · |
| Erreà | · | · | · | · | · | · | Kit | · |
| Football Manager | · | · | Kit | · | · | · | · | · |
| GCI Com | · | Kit | · | · | · | · | · | · |
| John Holland Sales | · | · | · | Kit | · | · | · | · |
| Midnite | · | · | · | · | · | · | · | Kit |
| Nexis | Kit | · | · | · | · | · | · | · |
| NOCO | · | · | · | · | · | · | · | Shorts |
| Redtooth | · | Kit | · | · | · | · | · | · |
| Shebang | · | · | Kit | · | · | · | · | · |
| Top Spring | · | · | Kit | · | · | · | · | · |
| Union Standard | · | · | · | · | · | Kit | · | · |
| Village Hotel Club | · | · | · | · | · | · | · | Kit |
| Volkswagen | Kit | · | · | · | · | · | · | · |
| VSports | · | · | Kit | · | · | · | · | · |
| Westfield Health | Kit | · | · | · | · | · | · | · |
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Midnite | – | Shirt sponsor | 2025 | |
| NOCO | Consumer electronics | Shorts sponsor | 2025 | |
| Village Hotel Club | Travel & hospitality | Shirt sponsor, Sleeve sponsor | 2025 | |
| Erreà | Sportswear | Kit supplier | 2022 | |
| Union Standard | – | Shirt sponsor | 2019 | |
| Alpha Rooms | – | Shirt sponsor | 2016 | |
| Door Deals | – | Shirt sponsor | 2016 | |
| adidas | Sportswear | Kit supplier | 2014 | |
| DBL Logistics | – | Shirt sponsor | 2014 | |
| John Holland Sales | Travel & hospitality | Shirt sponsor | 2014 | |
| Football Manager | – | Shirt sponsor | 2013 | |
| Shebang | – | Shirt sponsor | 2013 | |
| Top Spring | – | Shirt sponsor | 2013 | |
| VSports | – | Shirt sponsor | 2013 | |
| GCI Com | – | Shirt sponsor | 2012 | |
| Redtooth | – | Shirt sponsor | 2012 | |
| Nexis | – | Shirt sponsor | 2011 | |
| Volkswagen | Automotive | Shirt sponsor | 2011 | |
| Westfield Health | Healthcare | Shirt sponsor | 2011 | |
| Capita | – | Shirt sponsor | 2009 | |
| Macron | Sportswear | Kit supplier | 2009 | |
| VisitMalta.com | – | Shirt sponsor | 2008 | |
| Valad | – | Shirt sponsor | 2007 | |
| Capital One | Banking & finance | Shirt sponsor | 2006 | |
| HFS Loans | Banking & finance | Shirt sponsor | 2004 | |
| Desun | – | Shirt sponsor | 2002 | |
| Midas Games | Gaming & fantasy sports | Shirt sponsor | 2000 | |
| Blades | – | Shirt sponsor | 1999 | |
| Le Coq Sportif | Sportswear | Kit supplier | 1997 | |
| Avec | Sportswear | Kit supplier | 1995 | |
| Hobott | – | Kit supplier | 1979 | |
| ADMIRAL | Sportswear | Kit supplier | 1975 | |
| Umbro | Sportswear | Kit supplier | 1973 |
Show all 33 sponsors
Categories here
Not here yet
Categories common on other football properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other football properties. For organisers, the shortlist.
Similar football properties
Every deal, with its source49 rows · what our check found on each source page
Shirt sponsor · Team · 2025
Front-of-shirt sponsor of Sheffield United, 2025–present. Listed for the 2025–26 season.
Sleeve sponsor · Team · 2025
Sleeve sponsor of Sheffield United, 2025–present. Listed for the 2025–26 season.
Shorts sponsor · Team · 2025
Shorts sponsor of Sheffield United, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2022
Kit supplier of Sheffield United, 2022–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2019
Front-of-shirt sponsor of Sheffield United, 2019–2021.
Shirt sponsor · Team · 2016
Front-of-shirt sponsor of Sheffield United, 2016–2017.
Shirt sponsor · Team · 2016
Secondary shirt sponsor of Sheffield United, 2016–2022.
Kit supplier · Team · 2014
Kit supplier of Sheffield United, 2014–present.
Shirt sponsor · Team · 2014
Front-of-shirt sponsor of Sheffield United, 2014–2016.
Shirt sponsor · Team · 2014
Secondary shirt sponsor of Sheffield United, 2014–2016.
Show 23 more
Shirt sponsor · Team · 2013
Front-of-shirt sponsor of Sheffield United, 2013–2014.
Shirt sponsor · Team · 2013
Front-of-shirt sponsor of Sheffield United, 2013–2014.
Shirt sponsor · Team · 2013
Secondary shirt sponsor of Sheffield United, 2013–2014.
Shirt sponsor · Team · 2013
Secondary shirt sponsor of Sheffield United, 2013–2014.
Shirt sponsor · Team · 2012
Front-of-shirt sponsor of Sheffield United, 2012–2013.
Shirt sponsor · Team · 2012
Secondary shirt sponsor of Sheffield United, 2012–2013.
Shirt sponsor · Team · 2011
Front-of-shirt sponsor of Sheffield United, 2011–2013.
Shirt sponsor · Team · 2011
Front-of-shirt sponsor of Sheffield United, 2011–2012.
Shirt sponsor · Team · 2011
Secondary shirt sponsor of Sheffield United, 2011–2012.
Kit supplier · Team · 2009
Kit supplier of Sheffield United, 2009–2014.
Shirt sponsor · Team · 2009
Secondary shirt sponsor of Sheffield United, 2009–2011.
Shirt sponsor · Team · 2008
Front-of-shirt sponsor of Sheffield United, 2008–2011.
Shirt sponsor · Team · 2007
Secondary shirt sponsor of Sheffield United, 2007–2009.
Shirt sponsor · Team · 2006
Front-of-shirt sponsor of Sheffield United, 2006–2008.
Shirt sponsor · Team · 2004
Front-of-shirt sponsor of Sheffield United, 2004–2006.
Shirt sponsor · Team · 2002
Front-of-shirt sponsor of Sheffield United, 2002–2004.
Shirt sponsor · Team · 2000
Front-of-shirt sponsor of Sheffield United, 2000–2002.
Shirt sponsor · Team · 1999
Front-of-shirt sponsor of Sheffield United, 1999–2000.
Kit supplier · Team · 1997
Kit supplier of Sheffield United, 1997–2009.
Kit supplier · Team · 1995
Kit supplier of Sheffield United, 1995–1997.
Kit supplier · Team · 1979
Kit supplier of Sheffield United, 1979–1983.
Kit supplier · Team · 1975
Kit supplier of Sheffield United, 1975–1979.
Kit supplier · Team · 1973
Kit supplier of Sheffield United, 1973–1995.
16 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Shirt sponsor · Team · 2025
Secondary shirt sponsor of Sheffield United, 2025–present.
Shirt sponsor · Team · 2024
Front-of-shirt sponsor of Sheffield United, 2024–2025.
Shirt sponsor · Team · 2024
Secondary shirt sponsor of Sheffield United, 2024–2025.
Shirt sponsor · Team · 2023
Front-of-shirt sponsor of Sheffield United, 2023–2024.
Shirt sponsor · Team · 2023
Secondary shirt sponsor of Sheffield United, 2023–2024.
Shirt sponsor · Team · 2022
Secondary shirt sponsor of Sheffield United, 2022–2023.
Shirt sponsor · Team · 2021
Front-of-shirt sponsor of Sheffield United, 2021–2023.
Shirt sponsor · Team · 2018
Front-of-shirt sponsor of Sheffield United, 2018–2019.
Shirt sponsor · Team · 2017
Front-of-shirt sponsor of Sheffield United, 2017–2018.
Show 6 more
Shirt sponsor · Team · 1995
Front-of-shirt sponsor of Sheffield United, 1995–1999.
Shirt sponsor · Team · 1985
Front-of-shirt sponsor of Sheffield United, 1985–1995.
Shirt sponsor · Team · 1983
Front-of-shirt sponsor of Sheffield United, 1983–1985.
Shirt sponsor · Team · 1982
Front-of-shirt sponsor of Sheffield United, 1982–1983.
Shirt sponsor · Team · 1981
Front-of-shirt sponsor of Sheffield United, 1981–1982.
Shirt sponsor · Team · 1979
Front-of-shirt sponsor of Sheffield United, 1979–1981.
Know when Sheffield United signs a new sponsor
One email when a new sponsor signs or a category opens up.