Puma India
Puma India sponsors 205 properties, mostly kabaddi, hockey, tennis and more, then football, and has 4 campaigns on record. 3 confirmed in 2026.
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Kit supplier · Team · 2026
Kit supplier of Bristol Rovers, 2026–present.
Partner · Event · 2026
Shown in the site's "Partners" grid; individual tiers are not printed.
Kit supplier · Team · 2025
Kit supplier of Southampton, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Leyton Orient, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Northampton Town, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Peterborough United, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Plymouth Argyle, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Port Vale, 2025–present. Listed for the 2025–26 season.
Show 201 more
Kit supplier · Team · 2025
Kit supplier of Rotherham United, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Wigan Athletic, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Barrow, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Chesterfield, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Crewe Alexandra, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Fleetwood Town, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Notts County, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Alavés, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Girona, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Sporting Gijón, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Parma, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Sassuolo, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Borussia Dortmund, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of 1. FC Heidenheim, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Borussia Mönchengladbach, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of FC St. Pauli, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Greuther Fürth, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Holstein Kiel, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Lens, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Marseille, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Rennes, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Amiens, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Reims, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Troyes, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of PSV Eindhoven, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Braga, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Famalicão, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Tondela, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Cercle Brugge, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of La Louvière, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Alanyaspor, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Başakşehir, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Rapid Wien, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Red Bull Salzburg, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of WSG Tirol, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Midtjylland, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Randers, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Bodø/Glimt, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of HamKam, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Kristiansund, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Strømsgodset, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of BK Häcken, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of IFK Värnamo, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Malmö FF, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Rostov, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Metalist 1925 Kharkiv, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Shakhtar Donetsk, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Zorya Luhansk, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Cracovia, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of OFI, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Al-Hilal, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Al-Najma, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Al-Shamal, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Guadalajara, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Monterrey, 2025–present. Listed for the 2025–26 season.
Kit supplier · Team · 2025
Kit supplier of Bahia, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Palmeiras, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Red Bull Bragantino, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Yokohama, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Daejeon Hana Citizen, 2025–present. Listed for the 2025 season.
Kit supplier · Team · 2025
Kit supplier of Portugal national football team, 2025.
Partner · Event · 2025
Shown in the site's "Partners" grid; individual tiers are not printed.
Kit supplier · Team · 2024
Kit supplier of RB Leipzig, 2024–present. Listed for the 2025–26 season.
Kit supplier · Team · 2024
Kit supplier of Neom, 2024–present. Listed for the 2025–26 season.
Kit supplier · Team · 2024
Kit supplier of Delhi Capitals, 2024–present.
Kit supplier · Team · 2024
Kit supplier of İstanbul Başakşehir, 2024–present.
Partner · Event · 2024
Shown in the site's "Partners" grid; individual tiers are not printed.
Kit supplier · Team · 2023
Kit supplier of Oldham Athletic, 2023–present. Listed for the 2025–26 season.
Kit supplier · Team · 2023
Kit supplier of Haryana Steelers, 2023–2025.
Shirt sponsor · Team · 2023
Secondary shirt sponsor of Aston Martin, 2023–2024.
Kit supplier · Team · 2023
Kit supplier of Al Hilal SFC, 2023–present.
Partner · Event · 2023
Shown in the site's "Partners" grid; individual tiers are not printed.
Kit supplier · Team · 2022
Kit supplier of Sporting de Gijón, 2022–present.
Kit supplier · Team · 2021
Kit supplier of Royal Challengers Bengaluru, 2021–present.
Kit supplier · Team · 2021
Kit supplier of FC Shakhtar Donetsk, 2021.
Kit supplier · Team · 2020
Kit supplier of Blackpool, 2020–present. Listed for the 2025–26 season.
Kit supplier · Team · 2020
Kit supplier of Stockport County, 2020–present. Listed for the 2025–26 season.
Kit supplier · Team · 2020
Kit supplier of Al Duhail, 2020–present. Listed for the 2025–26 season.
Kit supplier · Team · 2019
Kit supplier of Manchester City, 2019–present. Listed for the 2025–26 season.
Kit supplier · Team · 2019
Kit supplier of Melbourne City, 2019–present. Listed for the 2025–26 season.
Kit supplier · Team · 2018
Kit supplier of AC Milan, 2018–present. Listed for the 2025–26 season.
Kit supplier · Team · 2018
Kit supplier of Al-Arabi SC (Qatar), 2018–2023.
Kit supplier · Team · 2018
Kit supplier of Olympique de Marseille, 2018–2023.
Kit supplier · Team · 2018
Kit supplier of West Bromwich Albion, 2018–2024.
Shirt sponsor · Team · 2016
Secondary shirt sponsor of Red Bull Racing, 2016–2024.
Kit supplier · Team · 2016
Kit supplier of Chennaiyin, 2016–2017.
Kit supplier · Team · 2015
Kit supplier of Mumbai City, 2015–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2015
Secondary shirt sponsor of Ferrari, 2015–present.
Kit supplier · Team · 2015
Kit supplier of Al-Ahli Saudi, 2015–2017.
Kit supplier · Team · 2015
Kit supplier of Heart of Midlothian, 2015–2017.
Kit supplier · Team · 2014
Kit supplier of Bengaluru, 2014–present. Listed for the 2025–26 season.
Kit supplier · Team · 2014
Kit supplier of Arsenal, 2014–2019.
Kit supplier · Team · 2014
Kit supplier of Kerala Blasters, 2014–2016.
Kit supplier · Team · 2013
Kit supplier of Sunrisers Hyderabad, 2013–2014.
Kit supplier · Team · 2013
Kit supplier of Huddersfield Town, 2013–2018.
Kit supplier · Team · 2012
Kit supplier of Palermo, 2012–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2012
Secondary shirt sponsor of Mercedes-Benz, 2012–2019.
Kit supplier · Team · 2011
Kit supplier of Kawasaki Frontale, 2011–present. Listed for the 2025 season.
Kit supplier · Team · 2010
Kit supplier of Dundee, 2010–2019.
Kit supplier · Team · 2010
Kit supplier of Newcastle United, 2010–2021.
Kit supplier · Team · 2009
Kit supplier of Rajasthan Royals, 2009–2015.
Kit supplier · Team · 2009
Kit supplier of Ireland national rugby union team, 2009–2014.
Kit supplier · Team · 2009
Kit supplier of IK Sirius Fotboll, 2009.
Kit supplier · Team · 2008
Kit supplier of Colchester United, 2008–2016.
Kit supplier · Team · 2007
Kit supplier of FC Zorya Luhansk, 2007–2023.
Kit supplier · Team · 2006
Kit supplier of Tottenham Hotspur, 2006–2012.
Kit supplier · Team · 2006
Kit supplier of Tottenham Hotspur F.C. Women, 2006–2012.
Kit supplier · Team · 2005
Kit supplier of Senegal national football team, 2005–present.
Kit supplier · Team · 2003
Kit supplier of Pohang Steelers, 2003–present. Listed for the 2025 season.
Kit supplier · Team · 2003
Kit supplier of Italy national football team, 2003–2022.
Kit supplier · Team · 2001
Kit supplier of Club de Gimnasia y Esgrima La Plata, 2001–2008.
Kit supplier · Team · 2001
Kit supplier of FC Oleksandriya, 2001–2002.
Kit supplier · Team · 1999
Kit supplier of FC Kryvbas Kryvyi Rih, 1999–2011.
Kit supplier · Team · 1998
Kit supplier of Morocco national football team, 1998–present.
Kit supplier · Team · 1997
Kit supplier of Shimizu S-Pulse, 1997–present. Listed for the 2025 season.
Kit supplier · Team · 1997
Kit supplier of Aris Thessaloniki, 1997–2002.
Shirt sponsor · Team · 1997
Front-of-shirt sponsor of Aris Thessaloniki, 1997–1998.
Kit supplier · Team · 1997
Kit supplier of Colorado Rapids, 1997–1998.
Kit supplier · Team · 1996
Kit supplier of Wolverhampton Wanderers, 1996–2018.
Kit supplier · Team · 1995
Kit supplier of Derby County, 1995–present. Listed for the 2025–26 season.
Kit supplier · Team · 1995
Kit supplier of FC Lokomotiv Moscow, 1995–2014.
Kit supplier · Team · 1995
Kit supplier of Parma Calcio 1913, 1995–2025.
Kit supplier · Team · 1994
Kit supplier of Hammarby Fotboll, 1994–2018.
Kit supplier · Team · 1993
Kit supplier of San Martín de San Juan, 1993–1995.
Kit supplier · Team · 1990
Kit supplier of Valencia, 1990–present. Listed for the 2025–26 season.
Kit supplier · Team · 1988
Kit supplier of Urawa Red Diamonds, 1988–2003.
Kit supplier · Team · 1987
Kit supplier of Eintracht Frankfurt, 1987–2001.
Kit supplier · Team · 1981
Kit supplier of Atalanta BC, 1981–1984.
Kit supplier · Team · 1980
Kit supplier of Galatasaray, 1980–present. Listed for the 2025–26 season.
Kit supplier · Team · 1980
Kit supplier of Kyoto Sanga, 1980–present. Listed for the 2025 season.
Kit supplier · Team · 1980
Kit supplier of Japan national football team, 1980–1985.
Kit supplier · Team · 1980
Kit supplier of Saudi Arabia national football team, 1980–2010.
Kit supplier · Team · 1980
Kit supplier of Olympique Lyonnais, 1980–1985.
Kit supplier · Team · 1977
Kit supplier of Odense Boldklub, 1977–2015.
8 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Kit supplier · Team · 2025
Kit supplier of Independiente, 2025–present. Listed for the 2025 season.
Integrated segment · YouTube · 2025
Puma is listed among OussiFooty's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Shirt sponsor · Team · 1995
Front-of-shirt sponsor of Derby County, 1995–1998.
Integrated segment · YouTube · Undated
Puma is listed among Tristan Jass's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Puma is listed among XXL's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Ambassadors
Talent named in Puma India's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Virat Kohli | Current | 17 Apr 2026 | 17 Apr 2026 |
| Krunal Pandya | Current | 17 Apr 2026 | 17 Apr 2026 |
| Ibrahim Ali Khan | Current | 22 May 2025 | 22 May 2025 |
| Harmanpreet Kaur | Past | 4 Oct 2024 | 4 Oct 2024 |
| PV Sindhu | Past | 11 Jul 2024 | 11 Jul 2024 |
Campaigns
With the agency and talent where the trade press named them.
Sponsorship activation · 17 Apr 2026
A push around the Royal Challengers Bengaluru jersey telling fans to wear it outside the stadium, to the office, on holiday, at a wedding or a job interview. Built as a reel with the RCB squad plus a viral fan, extended into fan-participation posts and on-ground activity, and supported by an RCB Instagram broadcast channel.
Talent: Virat Kohli, Rajat Patidar, Krunal Pandya.
Ad film · 22 May 2025
A two-minute film for the Palermo sneaker built on jugaad, showing young people upcycling a PUMA jacket, hitchhiking to save money and rigging a bedsheet into a rooftop cinema screen. It follows a 2024 Palermo film set in Mumbai, Kolkata and Shillong.
Talent: Ibrahim Ali Khan, Shanaya Kapoor.
Purpose · 4 Oct 2024
A campaign fronted by India women's cricketers Harmanpreet Kaur and Richa Ghosh, carrying the line that cricket is everyone's game and taking aim at who gets treated as a cricketer.
Talent: Harmanpreet Kaur, Richa Ghosh.
Sponsorship activation · 11 Jul 2024
An outdoor campaign for the Paris Olympics tied to PUMA's Indian Olympic Association partnership, translating athlete feats into city scale, such as PV Sindhu's smash speed set against a Mumbai local train route, with the imagery running across the train coaches.
Talent: PV Sindhu, PR Sreejesh, Kishore Jena.
Marketing leadership
As reported in the trade press, with the date and the article.
Against sportswear peers
Confirmed deals only. The full sportswear leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Puma India | 205 | 3 | 4 | Kabaddi, hockey, tennis and more | 17 Apr 2026 |
| adidas | 276 | 3 | 3 | Kabaddi, hockey, tennis and more | 2027 |
| Nike | 188 | 3 | 3 | Kabaddi, hockey, tennis and more | 2027 |
| Umbro | 130 | 0 | 0 | Kabaddi, hockey, tennis and more | 2025 |
| Macron | 95 | 1 | 0 | Kabaddi, hockey, tennis and more | 2026 |
Where peers sponsor and Puma India doesn't
| Property | Peers on it |
|---|---|
| Qatar national football team | adidas, Nike, Umbro |
| East Bengal | adidas, Umbro |
| FC Goa | adidas, Umbro |
| Al-Nassr | adidas, Nike |
| India national cricket team | adidas, Nike |
| India women's national cricket team | adidas, Nike |
| Dempo | adidas, Nike |
| Mohun Bagan Super Giant | adidas |
Questions people ask
What does Puma India sponsor?
Puma India has 205 confirmed sponsorship properties on record, mostly in kabaddi, hockey, tennis and more, then football, including Bristol Rovers, Vedanta Delhi Half Marathon, Southampton. The latest is dated 17 Apr 2026.
Who are Puma India's brand ambassadors in 2026?
Campaigns since April 2025 feature Virat Kohli, Krunal Pandya, Ibrahim Ali Khan. This comes from campaign credits in the trade press, not from endorsement contracts.
Does Puma India sponsor cricket?
Yes. Puma India has 4 confirmed cricket deals on record.
Know when Puma India signs something new
One email when Puma India or a sportswear rival signs a sponsorship, an ambassador or a campaign.
Work at Puma India? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.