Da Da Ding
Older landmark: a three-minute music video directed by Francois Rousselet in which Deepika Padukone and Indian sportswomen including hockey player Rani Rampal and surfer Ishita Malaviya play hard, pushing girls to take up sport in a market where Nike had advertised mostly around cricket. Wieden+Kennedy's first Nike India work after winning the account in 2015; it ran on TV, outdoor and digital.
| Brand | Nike |
|---|---|
| Agency | Wieden+KennedyAgency not named on the source |
| Talent | Deepika Padukone, Rani Rampal, Ishita Malaviya |
| Channels | TV, OOH, digital |
| Source | MediaNews4U |
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