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Integrated campaignIndia3 Jan 2020

Entertainment Ki Nayi Bhasha

The brand campaign that introduced the tagline 'It All Starts Here', built around a film directed by Aakash Bhatia in which rapper Prabh Deep performs an original track about the feelings of live entertainment; released in English, Hindi, Tamil and Telugu with outdoor support.

BrandBookmyshow
AgencyBBH India
TalentPrabh Deep
ChannelsOOH
SourceMediaNews4U

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