Capital One
Capital One sponsors 5 properties, mostly kabaddi, hockey, tennis and more, then business, tech and industry. 1 confirmed in 2026.
4 of 6 rows confirmed on their sourceHow we check
See how Capital One compares with Rocket Money and SquareA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2026
Global Payments Partner at the event; wording as printed on the official partner page.
Co-branded campaign · Series · 2 Dec 2025
A cash-back campaign tied to the season. Announced by Netflix on 2 December 2025 as part of the largest brand campaign in the show's history.
Shirt sponsor · League · 2012
Front-of-shirt sponsor of EFL Cup, 2012–2016.
Shirt sponsor · Team · 2006
Front-of-shirt sponsor of Sheffield United, 2006–2008.
Shirt sponsor · Team · 2003
Front-of-shirt sponsor of Nottingham Forest, 2003–2009.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 2026
Capital One is on NPR Music's YouTube sponsor wall, carried in 16 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Against banking & finance peers
Confirmed deals only. The full banking & finance leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Capital One | 5 | 1 | 0 | Kabaddi, hockey, tennis and more | 2026 |
| Rocket Money | 71 | 46 | 0 | Creators and podcasts | 2 Sep 2026 |
| Square | 38 | 34 | 0 | Creators and podcasts | 19 Aug 2026 |
| Ethos | 30 | 30 | 1 | Creators and podcasts | 3 Sep 2026 |
| Progressive | 26 | 25 | 0 | Creators and podcasts | 2 Sep 2026 |
Questions people ask
What does Capital One sponsor?
Capital One has 5 confirmed sponsorship properties on record, mostly in kabaddi, hockey, tennis and more, then business, tech and industry, including Global Fintech Fest, Stranger Things 5, EFL Cup. The latest is dated 2026.
Know when Capital One signs something new
One email when Capital One or a banking & finance rival signs a sponsorship, an ambassador or a campaign.
Work at Capital One? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.