Who sponsors Cheltenham Town
33 brands have sponsored Cheltenham Town across 26 seasons since 1977. 1 came back for more than one season. Not here yet: travel & hospitality, fashion & lifestyle.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
| Sponsor | 2013 | 2014 | 2015 | 2016 | 2022 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|---|---|
| CGT Lettings | · | · | · | · | · | Kit | Shorts | · |
| adidas | · | · | · | · | · | · | · | Kit |
| Gloucestershire College | Kit | · | · | · | · | · | · | · |
| HGV Drivers UK | · | · | · | · | Kit | · | · | · |
| Jaydee Living | · | · | · | · | · | · | Kit | · |
| LCI Rail | · | · | Kit | · | · | · | · | · |
| Marchants | · | · | · | · | · | · | Kit | · |
| Marchants Coaches | · | Kit | · | · | · | · | · | · |
| RK Lewis Transport | · | · | · | Kit | · | · | · | · |
| Sales | · | · | · | · | · | Kit | · | · |
| Smarta Water-Smarta Energy | · | · | · | · | · | · | Kit | · |
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| CGT Lettings | – | Shirt sponsor, Shorts sponsor | 2024–2025 | |
| adidas | Sportswear | Kit supplier | 2026 | |
| Jaydee Living | – | Shirt sponsor | 2025 | |
| Marchants | – | Back-of-shirt sponsor | 2025 | |
| Smarta Water-Smarta Energy | Beverages | Sleeve sponsor | 2025 | |
| Sales | – | Shirt sponsor | 2024 | |
| HGV Drivers UK | – | Shirt sponsor | 2022 | |
| RK Lewis Transport | – | Shirt sponsor | 2016 | |
| LCI Rail | – | Shirt sponsor | 2015 | |
| Marchants Coaches | – | Back-of-shirt sponsor | 2014 | |
| Gloucestershire College | Education | Back-of-shirt sponsor | 2013 | |
| Barr Stadia | Home & building | Back-of-shirt sponsor | 2011 | |
| Gloucestershire Echo | – | Shirt sponsor | 2011 | |
| PSU Technology | Technology & software | Back-of-shirt sponsor | 2009 | |
| Mira Showers | – | Shirt sponsor | 2008 | |
| Bence Building Merchants | – | Shirt sponsor | 2004 | |
| Towergate Insurance | Banking & finance | Shirt sponsor | 1999 | |
| Erreà | Sportswear | Kit supplier | 1997 | |
| Endsleigh Insurance | Banking & finance | Shirt sponsor | 1996 | |
| UK | – | Kit supplier | 1996 | |
| Matchwinner | – | Kit supplier | 1995 | |
| Empress | – | Shirt sponsor | 1994 | |
| Klūb Sport | – | Kit supplier | 1994 | |
| Club Sport | – | Kit supplier | 1993 | |
| Technik | – | Kit supplier | 1992 | |
| Hero | Automotive | Kit supplier | 1991 | |
| Gulf Oil LP | Automotive | Shirt sponsor | 1988 | |
| Duraflex | – | Shirt sponsor | 1986 | |
| Henson | – | Kit supplier | 1986 | |
| Whitbread | Healthcare | Shirt sponsor | 1984 | |
| Umbro | Sportswear | Kit supplier | 1982 | |
| Coffer Sports | – | Kit supplier | 1981 | |
| National Express | – | Shirt sponsor | 1977 |
Show all 33 sponsors
Categories here
Not here yet
Categories common on other kabaddi, hockey, tennis and more properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other kabaddi, hockey, tennis and more properties. For organisers, the shortlist.
Similar kabaddi, hockey, tennis and more properties
Every deal, with its source34 rows · what our check found on each source page
Kit supplier · Team · 2026
Kit supplier of Cheltenham Town, 2026–present.
Shorts sponsor · Team · 2025
Shorts sponsor of Cheltenham Town, 2025–present. Listed for the 2025–26 season.
Back-of-shirt sponsor · Team · 2025
Back-of-shirt sponsor of Cheltenham Town, 2025–present. Listed for the 2025–26 season.
Sleeve sponsor · Team · 2025
Sleeve sponsor of Cheltenham Town, 2025–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2025
Front-of-shirt sponsor of Cheltenham Town, 2025–present.
Shirt sponsor · Team · 2024
Front-of-shirt sponsor of Cheltenham Town, 2024–2025.
Shirt sponsor · Team · 2024
Front-of-shirt sponsor of Cheltenham Town, 2024–2025.
Shirt sponsor · Team · 2022
Front-of-shirt sponsor of Cheltenham Town, 2022–2023.
Shirt sponsor · Team · 2016
Front-of-shirt sponsor of Cheltenham Town, 2016–2021.
Shirt sponsor · Team · 2015
Front-of-shirt sponsor of Cheltenham Town, 2015–2016.
Show 24 more
Back-of-shirt sponsor · Team · 2014
Back-of-shirt sponsor of Cheltenham Town, 2014–present.
Back-of-shirt sponsor · Team · 2013
Back-of-shirt sponsor of Cheltenham Town, 2013–2014.
Back-of-shirt sponsor · Team · 2011
Back-of-shirt sponsor of Cheltenham Town, 2011–2013.
Shirt sponsor · Team · 2011
Front-of-shirt sponsor of Cheltenham Town, 2011–2015.
Back-of-shirt sponsor · Team · 2009
Back-of-shirt sponsor of Cheltenham Town, 2009–2011.
Shirt sponsor · Team · 2008
Front-of-shirt sponsor of Cheltenham Town, 2008–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2004
Front-of-shirt sponsor of Cheltenham Town, 2004–2008.
Shirt sponsor · Team · 1999
Front-of-shirt sponsor of Cheltenham Town, 1999–2004.
Kit supplier · Team · 1997
Kit supplier of Cheltenham Town, 1997–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 1996
Front-of-shirt sponsor of Cheltenham Town, 1996–1999.
Shirt sponsor · Team · 1994
Front-of-shirt sponsor of Cheltenham Town, 1994–1996.
Shirt sponsor · Team · 1988
Front-of-shirt sponsor of Cheltenham Town, 1988–1994.
Shirt sponsor · Team · 1986
Front-of-shirt sponsor of Cheltenham Town, 1986–1988.
Shirt sponsor · Team · 1984
Front-of-shirt sponsor of Cheltenham Town, 1984–1986.
Shirt sponsor · Team · 1977
Front-of-shirt sponsor of Cheltenham Town, 1977–1978.
Know when Cheltenham Town signs a new sponsor
One email when a new sponsor signs or a category opens up.