Hero
Hero sponsors 12 properties, mostly creators and podcasts, then comedy. 9 confirmed in 2026.
12 of 21 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
+3In-video ad read · Podcast · 17 Aug 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 18 episodes between 2026-08-17 and 2026-09-08, most recently 'Getting Recognized, Dogs At The Gym, and Office Playlists - TICKED OFF TUESDAY'.
In-video ad read · Podcast · 21 Jul 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 32 episodes between 2026-07-21 and 2026-08-21, most recently 'The Sleepwalking Defense Seems Like Bulls*it'.
In-video ad read · Podcast · 23 Jun 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 4 episodes between 2026-06-23 and 2026-08-25, most recently 'Family Trips: Live! In Philadelphia'.
In-video ad read · Podcast · 19 Jun 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 17 episodes between 2026-06-19 and 2026-09-02, most recently 'Episode 412: Best of Legendary & Cursed'.
In-video ad read · Podcast · 16 Jun 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 3 episodes between 2026-06-16 and 2026-08-18, most recently '285: ENCORE: How Do I Help My Kid Develop a Work Ethic?'.
In-video ad read · Podcast · 20 Apr 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 20 episodes between 2026-04-20 and 2026-06-01, most recently '363: Julie Williams & Lollie Winans'.
In-video ad read · Podcast · 1 Apr 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 7 episodes between 2026-04-01 and 2026-09-02, most recently '386: JCrew Crop Top Sparks Reminders of Our Mortality, Geriatric Burning Man + T'.
In-video ad read · Podcast · 30 Mar 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 5 episodes between 2026-03-30 and 2026-08-31, most recently 'Jon Taffer Says Bar Owners Have Never Had It Harder'.
Show 4 more
Title · Event · 2026
Occupies the "Title Sponsor" slot on the HIL sponsor strip.
Shirt sponsor · League · 2013
Front-of-shirt sponsor of Hockey India League, 2013–present.
Shirt sponsor · Team · 2012
Front-of-shirt sponsor of Mumbai Indians, 2012–2013.
Kit supplier · Team · 1991
Kit supplier of Cheltenham Town, 1991–1992.
9 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 13 Jul 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 5 episodes between 2026-07-13 and 2026-07-17, most recently 'Kim Kardashian Posts Party Pics After Grandma MJ Passes Away, Taco Bell, & Marga'.
In-video ad read · Podcast · 8 Jul 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 6 episodes between 2026-07-08 and 2026-07-27, most recently 'I Am the Standard Affirmations| HABITS OF A GODDESS'.
In-video ad read · Podcast · 17 Jun 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 17 episodes between 2026-06-17 and 2026-09-02, most recently 'Married at First Sight, Season 20, Episodes 14 and 15- Seattle'.
In-video ad read · Podcast · 5 Jun 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 4 episodes between 2026-06-05 and 2026-09-04, most recently 'Liquor? I Hardly Know Her | WWDD/Heauxmetown Heroes w/ Katie Maloney & Dayna Kat'.
In-video ad read · Podcast · 2 Apr 2026
Hero is named as a sponsor in the show notes of 2 episodes between 2026-04-02 and 2026-04-30, most recently 'Woo Woo, Parts Work and Parenting Truths'.
In-video ad read · Podcast · 26 Jan 2026
Hero is promoted with a listener offer link (hero.co) in the show notes of 7 episodes between 2026-01-26 and 2026-04-27, most recently 'The Protector'.
In-video ad read · Podcast · 17 May 2025
Hero is promoted with a listener offer link (hero.co) in the show notes of 6 episodes between 2025-05-17 and 2025-07-29, most recently 'Urine on the Dance Floor'.
In-video ad read · Podcast · 15 Apr 2025
Hero is promoted with a listener offer link (hero.co) in the show notes of 4 episodes between 2025-04-15 and 2025-06-12, most recently 'REPLAY: Movie Theater Shooting (Curtis Reeves)'.
Show 1 more
Integrated segment · YouTube · Undated
Hero is listed among PowerDrift's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Against automotive peers
Confirmed deals only. The full automotive leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Hero | 12 | 9 | 0 | Creators and podcasts | 17 Aug 2026 |
| Goodyear | 41 | 0 | 0 | Motorsport | 2003 |
| Pirelli | 38 | 3 | 0 | Motorsport | 2026 |
| Ford | 24 | 0 | 0 | Motorsport | 2023 |
| Shell | 19 | 1 | 3 | Motorsport | 2026 |
Where peers sponsor and Hero doesn't
| Property | Peers on it |
|---|---|
| Web Summit Qatar | Shell |
| Yas Marina Circuit season | Pirelli |
Questions people ask
What does Hero sponsor?
Hero has 12 confirmed sponsorship properties on record, mostly in creators and podcasts, then comedy, including The JTrain Podcast, For Crying Out Loud, Family Trips with the Meyers Brothers. The latest is dated 17 Aug 2026.
Does Hero sponsor cricket?
Yes. Hero has 1 confirmed cricket deal on record.
Know when Hero signs something new
One email when Hero or an automotive rival signs a sponsorship, an ambassador or a campaign.
Work at Hero? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.