Speaking Gifts: Iss Diwali, gift karo formality nahi
Second year of the 'Speaking Gifts' Diwali idea: three films by Saatchi & Saatchi India on gifting with thought rather than as a formality (grandparents surprising a teenager, a friend's gift to her hosts, twin sisters and a recycled gift), backed by creator content and four short videos with chef Ranveer Brar. Ran on digital, OOH, BTL, radio and PR to push the festive homeware, decor and gifting range.
| Brand | Centrepoint |
|---|---|
| Agency | Saatchi & Saatchi India |
| Talent | Ranveer Brar |
| Channels | digital, OOH, radio, on-ground |
| Source | MediaNews4UMediaNews4U |
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