Who sponsors Honda
14 brands have sponsored Honda across 4 seasons since 1966. Not here yet: sportswear, banking & finance, travel & hospitality.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Earth Dreams | – | Livery sponsor | 2008 | |
| Alpinestars | – | Shirt sponsor | 2006 | |
| British American Tobacco | – | Livery sponsor | 2006 | |
| ENEOS | Energy & industrial | Shirt sponsor | 2006 | |
| Lucky Strike | – | Livery sponsor | 2006 | |
| NGK | – | Shirt sponsor | 2006 | |
| NTN | Energy & industrial | Shirt sponsor | 2006 | |
| Ray-Ban | – | Shirt sponsor | 2006 | |
| Showa | Automotive | Shirt sponsor | 2006 | |
| Honda | Automotive | Livery sponsor | 1991 | |
| Champion | Fashion & lifestyle | Shirt sponsor | 1966 | |
| Ferodo | Automotive | Shirt sponsor | 1966 | |
| Firestone | Automotive | Shirt sponsor | 1966 | |
| Shell | Automotive | Shirt sponsor | 1966 |
Categories here
Not here yet
Categories common on other motorsport properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other motorsport properties. For organisers, the shortlist.
Similar motorsport properties
Every deal, with its source14 rows · what our check found on each source page
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Know when Honda signs a new sponsor
One email when a new sponsor signs or a category opens up.