Champion
Champion sponsors 24 properties, mostly motorsport, then kabaddi, hockey, tennis and more.
24 of 24 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Kit supplier · Team · 1999
Kit supplier of Parma Calcio 1913, 1999–2006.
Shirt sponsor · Team · 1985
Secondary shirt sponsor of Haas Lola, 1985–1986.
Shirt sponsor · Team · 1983
Secondary shirt sponsor of Theodore Racing, 1983.
Show 16 more
Shirt sponsor · Team · 1980
Secondary shirt sponsor of Alfa Romeo, 1980–1985.
Shirt sponsor · Team · 1972
Secondary shirt sponsor of March Engineering, 1972–1976.
Shirt sponsor · Team · 1971
Secondary shirt sponsor of Frank Williams Racing Cars, 1971–1976.
Against fashion & lifestyle peers
Confirmed deals only. The full fashion & lifestyle leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Champion | 24 | 0 | 0 | Motorsport | 2022 |
| Quince | 206 | 180 | 0 | Creators and podcasts | 7 Sep 2026 |
| Ridge | 46 | 33 | 0 | Creators and podcasts | 31 Aug 2026 |
| Warby Parker | 40 | 35 | 0 | Creators and podcasts | 16 Jul 2026 |
| Honeylove | 38 | 32 | 0 | Creators and podcasts | 3 Sep 2026 |
Questions people ask
What does Champion sponsor?
Champion has 24 confirmed sponsorship properties on record, mostly in motorsport, then kabaddi, hockey, tennis and more, including Cruzeiro EC, Arrows, Parma Calcio 1913. The latest is dated 2022.
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