Honda
Honda sponsors 16 properties, mostly motorsport, then football.
17 of 20 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Shirt sponsor · Team · 2024
Secondary shirt sponsor of Racing Bulls, 2024–2025.
Shirt sponsor · Team · 2023
Secondary shirt sponsor of Aston Martin, 2023–2024.
Livery sponsor · Team · 2021
Livery sponsor of Red Bull Racing, 2021.
Shirt sponsor · Team · 2020
Secondary shirt sponsor of AlphaTauri, 2020–2023.
Shirt sponsor · Team · 2019
Secondary shirt sponsor of Red Bull Racing, 2019–2024.
Shirt sponsor · Team · 2006
Secondary shirt sponsor of Super Aguri, 2006–2008.
Shirt sponsor · Team · 1999
Secondary shirt sponsor of British American Racing, 1999–2004.
Show 9 more
Shirt sponsor · Team · 1996
Front-of-shirt sponsor of San Jose Earthquakes, 1996–1999.
3 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 2026
Honda is listed among Unbox Therapy's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Honda is listed among GoPro's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Honda is listed among 88rising's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Against automotive peers
Confirmed deals only. The full automotive leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Honda | 16 | 0 | 0 | Motorsport | 2024 |
| Goodyear | 41 | 0 | 0 | Motorsport | 2003 |
| Pirelli | 38 | 3 | 0 | Motorsport | 2026 |
| Ford | 24 | 0 | 0 | Motorsport | 2023 |
| Shell | 19 | 1 | 3 | Motorsport | 2026 |
Where peers sponsor and Honda doesn't
| Property | Peers on it |
|---|---|
| Web Summit Qatar | Shell |
| Yas Marina Circuit season | Pirelli |
Questions people ask
What does Honda sponsor?
Honda has 16 confirmed sponsorship properties on record, mostly in motorsport, then football, including Racing Bulls, Aston Martin, Red Bull Racing. The latest is dated 2024.
Know when Honda signs something new
One email when Honda or an automotive rival signs a sponsorship, an ambassador or a campaign.
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