Who sponsors AZ Alkmaar
22 brands have sponsored AZ Alkmaar across 20 seasons since 1977. Not here yet: automotive, travel & hospitality, fashion & lifestyle.
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Sponsor history
Sponsors down, seasons across. Dark cells are title, presenting or principal deals. Confirmed rows only.
| Sponsor | 2008 | 2009 | 2010 | 2011 | 2015 | 2020 | 2022 | 2025 |
|---|---|---|---|---|---|---|---|---|
| AFAS Software | · | · | Kit | · | · | · | · | · |
| BUKO | · | Kit | · | · | · | · | · | · |
| Canterbury | Kit | · | · | · | · | · | · | · |
| Kansino | · | · | · | · | · | · | Kit | · |
| Leaseweb | · | · | · | · | · | · | · | Kit |
| Macron | · | · | · | Kit | · | · | · | · |
| Nike | · | · | · | · | · | Kit | · | · |
| Under Armour | · | · | · | · | Kit | · | · | · |
How crowded each season was
More logos means less room to stand out. Seasons with fewer than five sponsors on record are probably incomplete.
Who came back
Sponsors of one season who were back the next.
The sponsors
Most seasons first. Tiers as printed by the organiser or reported in the trade press.
| Brand | Category | Tier | Seasons | Check |
|---|---|---|---|---|
| Leaseweb | Technology & software | Shirt sponsor | 2025 | |
| Kansino | – | Shirt sponsor | 2022 | |
| Nike | Sportswear | Kit supplier | 2020 | |
| Under Armour | Sportswear | Kit supplier | 2015 | |
| Macron | Sportswear | Kit supplier | 2011 | |
| AFAS Software | Technology & software | Shirt sponsor | 2010 | |
| BUKO | – | Shirt sponsor | 2009 | |
| Canterbury | – | Kit supplier | 2008 | |
| Quick | – | Kit supplier | 2006 | |
| DSB | Banking & finance | Shirt sponsor | 2005 | |
| Actus Notarissen | – | Shirt sponsor | 2002 | |
| Umbro | Sportswear | Kit supplier | 2001 | |
| Kappa | Sportswear | Kit supplier | 1998 | |
| Hummel | Sportswear | Kit supplier | 1993 | |
| Frisia | – | Shirt sponsor | 1990 | |
| Hi-Tec | Sportswear | Kit supplier | 1990 | |
| Reebok | Sportswear | Kit supplier, Shirt sponsor | 1989 | |
| Swingbo | – | Shirt sponsor | 1988 | |
| Electrolux | Consumer electronics | Shirt sponsor | 1986 | |
| Lotto | Sportswear | Kit supplier | 1986 | |
| Sony | Consumer electronics | Shirt sponsor | 1982 | |
| adidas | Sportswear | Kit supplier | 1977 |
Show all 22 sponsors
Categories here
Not here yet
Categories common on other kabaddi, hockey, tennis and more properties with no sponsor here.
For organisers, the open categories. For brands in them, room without a rival.
Brands on similar properties, not on this one
They sponsor two or more other kabaddi, hockey, tennis and more properties. For organisers, the shortlist.
Similar kabaddi, hockey, tennis and more properties
Every deal, with its source23 rows · what our check found on each source page
Shirt sponsor · Team · 2010
Front-of-shirt sponsor of AZ Alkmaar, 2010–2024.
Show 13 more
Shirt sponsor · Team · 2002
Front-of-shirt sponsor of AZ Alkmaar, 2002–2004.
Shirt sponsor · Team · 1986
Front-of-shirt sponsor of AZ Alkmaar, 1986–1988.
Know when AZ Alkmaar signs a new sponsor
One email when a new sponsor signs or a category opens up.