Chehre Pe Muskaan
Film with Varun Dhawan on the idea that comfortable innerwear shows up as a smile on the face, aimed at 18-30-year-old men in urban and rural markets. Created by Ogilvy Mumbai, directed by Neha Kaul of Corcoise Films; live on TV, social, outdoor, print and on-ground.
| Brand | Lux Industries |
|---|---|
| Agency | Ogilvy India |
| Talent | Varun Dhawan |
| Channels | TV, social, OOH, print, on-ground |
| Source | MediaNews4U |
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