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Integrated campaignIndia30 Apr 2026

Isey Uthao, Baaki Sab Pe Pause Lagao

A 360-degree, multilingual flavoured-milk campaign in which Tamannaah Bhatia finds a moment of calm on a chaotic film set with a bottle of Mother Dairy flavoured milk; Ogilvy wrote it, Rising Sun Films produced it, and it ran on TV, print, digital and outdoor.

BrandMother Dairy
AgencyOgilvy India
TalentTamannaah Bhatia
ChannelsTV, print, digital, OOH
SourceMediaNews4UMother Dairy

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