Isey Uthao, Baaki Sab Pe Pause Lagao
A 360-degree, multilingual flavoured-milk campaign in which Tamannaah Bhatia finds a moment of calm on a chaotic film set with a bottle of Mother Dairy flavoured milk; Ogilvy wrote it, Rising Sun Films produced it, and it ran on TV, print, digital and outdoor.
| Brand | Mother Dairy |
|---|---|
| Agency | Ogilvy India |
| Talent | Tamannaah Bhatia |
| Channels | TV, print, digital, OOH |
| Source | MediaNews4UMother Dairy |
More from Ogilvy India
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Pidilite (Fevicol) | Prison film for tile adhesiveAd film · 25 Aug 2026 | Ad film | Ogilvy India | 25 Aug 2026 |
| D'Decor | Your Bedroom. Your Story.Ad film · 18 Aug 2026 | Ad film | Ogilvy India | 18 Aug 2026 |
| Asian Paints | Delightful disbeliefRegional · 15 Aug 2026 | Regional | Ogilvy India | 15 Aug 2026 |
| Haleon India (Sensodyne, ENO, Crocin) | Acidity ke kayi naam, ENO sab par kare kaamIntegrated campaign · 14 Aug 2026 | Integrated campaign | Ogilvy India | 14 Aug 2026 |
| Asian Paints | Beautiful Homes Painting Service - South India filmsRegional · 11 Aug 2026 | Regional | Ogilvy India | 11 Aug 2026 |
| Castrol | Bike Smooth, Toh Life SmoothLaunch · 19 Jun 2026 | Launch | Ogilvy | 19 Jun 2026 |
| ITC | Smell what is possible (Sixth Sense)Purpose · 13 Jun 2026 | Purpose | Ogilvy | 13 Jun 2026 |
| Mother Dairy | #TheSafalWayToRechargeDigital/social · 28 Apr 2026 | Digital/social | Ogilvy India | 28 Apr 2026 |
More from Mother Dairy
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Go-Low front-page mirrorIntegrated campaign · 23 Jun 2026 | Integrated campaign | – | 23 Jun 2026 |
| Aaya Mausam Ice Cream KaAd film · 6 May 2026 | Ad film | – | 6 May 2026 |
| #TheSafalWayToRechargeDigital/social · 28 Apr 2026 | Digital/social | Ogilvy India | 28 Apr 2026 |
| Mann Ka KhaoIntegrated campaign · 16 Nov 2025 | Integrated campaign | – | 16 Nov 2025 |
| Aai Jaisi MumbaiRegional · 16 May 2025 | Regional | Ogilvy India | 16 May 2025 |
| #MotherPromiseAd film · 24 Apr 2023 | Ad film | Ogilvy India | 24 Apr 2023 |
| #KhaanePeKehnaDigital/social · 1 Sep 2022 | Digital/social | DDB Mudra North | 1 Sep 2022 |




