INDIE brand campaign
A brand campaign for IndusInd Bank's digital banking super-app INDIE, using ancient warriors to dramatise everyday banking frustrations under the line 'everyday banking shouldn't feel like a battle', highlighting features like accelerated rewards and numberless cards.
| Brand | Indusind Bank |
|---|---|
| Agency | Leo Burnett India |
| Talent | Not named |
| Channels | Not named |
| Source | Exchange4Media |
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