O Beauty Beauty!
Lowe Lintas Bangalore's minute-long film and music track reframing makeup as something for everyday micro-moments rather than occasions, an ode to the uncrowned beauty queens of every pin code. Ran on TV, digital and radio; included as the brand's landmark repositioning.
| Brand | Blue Heaven |
|---|---|
| Agency | Lowe Lintas |
| Talent | Not named |
| Channels | TV, digital, radio |
| Source | exchange4media |
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