Radio City
Radio City sponsors 2 properties, mostly business, tech and industry, then kabaddi, hockey, tennis and more, and has 1 campaign on record. 1 confirmed in 2026.
3 of 3 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2024
Named among the 50-plus brand partners of Goafest 2024; tier not stated.
Sleeve sponsor · Team · 2015
Sleeve sponsor of Puneri Paltan, 2015.
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 8 Jul 2026
Radio City's silver-jubilee brand campaign, launched 3 July 2026, tells one real story a day for 25 days of radio reuniting families, mobilising communities and helping in crises, through on-air storytelling, RJ conversations, listener testimonials, promos and an original anthem, answering the line that radio is dead.
Against media & entertainment peers
Confirmed deals only. The full media & entertainment leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Radio City | 2 | 1 | 1 | Business, tech and industry | 8 Jul 2026 |
| Star Sports | 11 | 11 | 7 | Cricket | 14 Aug 2026 |
| The Times of India | 8 | 8 | 11 | Running and fitness | 18 May 2026 |
| Crunchyroll | 2 | 5 | 0 | Culture, arts and literature | 2026 |
| Mirchi | 6 | 8 | 0 | Culture, arts and literature | 2026 |
Where peers sponsor and Radio City doesn't
| Property | Peers on it |
|---|---|
| Comic Con India | Crunchyroll, Mirchi |
| Filmfare Awards | Star Sports, Mirchi |
| Tata Mumbai Marathon | The Times of India, Mirchi |
| TCS World 10K Bengaluru | The Times of India, Mirchi |
| Vedanta Delhi Half Marathon | The Times of India, Mirchi |
| Battlegrounds Mobile India Masters Series | Star Sports, Crunchyroll |
| International Film Festival of India (IFFI), Goa | Star Sports |
| Serendipity Arts Festival | The Times of India |
Questions people ask
What does Radio City sponsor?
Radio City has 2 confirmed sponsorship properties on record, mostly in business, tech and industry, then kabaddi, hockey, tennis and more, including Goafest, Puneri Paltan. The latest is dated 8 Jul 2026.
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