Naukri.com
Naukri.com sponsors 2 properties, mostly business, tech and industry, then music, and has 5 campaigns on record. 1 confirmed in 2026.
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2025
Unicorn Gold Partner at the event; wording as printed on the official partner page.
Event · 2024
On-ground activation rather than a bought tier: handed out free water bottles to single attendees under its "Singles ko Paani Pilao Yojana" stunt.
Ambassadors
Talent named in Naukri.com's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Neeti Mohan | Past | 30 Nov 2023 | 30 Nov 2023 |
| Jackie Shroff | Past | 13 Sep 2023 | 13 Sep 2023 |
Campaigns
With the agency and talent where the trade press named them.
Experiential · 27 Jun 2026
An on-ground activation in Janakpuri, Delhi for Info Edge's blue-collar hiring app. Passers-by were asked to lift a heavy backpack covered in stickers reading 'No Callback', 'Fake Consultant', 'Referral Please' and 'Low Salary', turning the weight of a job hunt into something people could feel.
Experiential · 28 Nov 2025
Naukri ran a contextual out-of-home activation across the Mumbai and Delhi Metro, placing mirror installations beside coach doors carrying the line 'Kab tak latke rahoge?' to prompt commuters stuck in unsatisfying jobs to reconsider their career.
Sports · 17 Apr 2025
Naukri's IPL 2025 campaign, conceived by Lowe Lintas, used two short ad films (a resignation scene and a farewell scene) to back Gen Z professionals who prioritise their career moves without hesitation, under the line 'All's fair when you love your career.'
Agency: Lowe Lintas.
Influencer · 30 Nov 2023
Jeevansathi.com's second 'Strings of Love' film had playback singer Neeti Mohan orchestrate a surprise musical performance for a real Jeevansathi couple, Harshil and Chaitali, built around Mohan's song 'Shagnaa'.
Talent: Neeti Mohan.
Influencer · 13 Sep 2023
99acres teamed up with actor Jackie Shroff for a three-minute Instagram video in which he reacts, in character, to residents' reviews of his own Khar neighbourhood, promoting the platform's Ratings and Reviews feature for property search.
Talent: Jackie Shroff.
Agencies
Credited on Naukri.com's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Lowe Lintas | 1 campaign | 17 Apr 2025 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against business services peers
Confirmed deals only. The full business services leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Naukri.com | 2 | 1 | 5 | Business, tech and industry | 27 Jun 2026 |
| DP World | 12 | 8 | 2 | Cricket | 2026 |
| FedEx | 3 | 2 | 0 | Cricket | 2026 |
| The Leela | 1 | 2 | 6 | Music | 10 Aug 2026 |
| Lenskart | 4 | 0 | 2 | TV and streaming | 7 Nov 2025 |
Where peers sponsor and Naukri.com doesn't
| Property | Peers on it |
|---|---|
| ADIPEC | DP World |
| Comic Con India | Lenskart |
| Gulfood | DP World |
| ET NOW Global Business Summit | FedEx |
| DP World ILT20 | DP World |
| U Mumba | Lenskart |
| Dubai Desert Classic | DP World |
| Dubai Fitness Challenge | DP World |
Questions people ask
What does Naukri.com sponsor?
Naukri.com has 2 confirmed sponsorship properties on record, mostly in business, tech and industry, then music, including Startup Mahakumbh, Diljit Dosanjh Dil-Luminati India Tour. The latest is dated 27 Jun 2026.
Which agency works on Naukri.com's campaigns?
Credited on Naukri.com campaigns: Lowe Lintas (1 campaign, latest 17 Apr 2025).
Know when Naukri.com signs something new
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