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Digital/socialIndia2 Apr 2024

#MeraPehlaPaytm

A user-generated-content contest campaign inviting Paytm users across India to share their first or most memorable Paytm moment under the hashtag #MeraPehlaPaytm, with an iPhone 15 Pro Max and cash vouchers as prizes for the most creative entries, celebrating the app's role in everyday digital-payment habits.

BrandPaytm
AgencyNot named
TalentNot named
Channelsdigital, social
SourceIndia.com

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