Stable Money x Kaun Banega Crorepati

Stable Money returned as title sponsor of KBC's 18th season on Sony Entertainment Television for a second year running, building an in-app 'KBC Contest' with a daily KBC-style question feeding a Golden Week shortlist and a 'Play and Win' quiz that can send users to the show's actual hot seat.

Brand	Stable Money
Agency	Not named
Talent	Not named
Channels	TV, digital
Source	Stable Money