MTR Minute Range film
A film aimed at millennials and Gen Z in Delhi, Mumbai, Bengaluru and Hyderabad, in which a delivery rider running late tells a work-from-home customer about the MTR Minute range as the faster alternative to ordering in. Supported by influencer work and social contests.
| Brand | MTR |
|---|---|
| Agency | Ogilvy India |
| Talent | Not named |
| Channels | digital, social |
| Source | MediaNews4U |
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