Milk Bikis A Bite of TN
A Tamil Nadu Day campaign built on the local habit of biting Milk Bikis biscuits into shapes, recreating the state's cultural icons and landmarks across 80 pincode-targeted billboards in 19 districts, district-specific print creatives and a stop-motion film.
| Brand | Britannia |
|---|---|
| Agency | Talented |
| Talent | Not named |
| Channels | OOH, print, digital |
| Source | Britannia Industries |
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