BGMI Drops
Three scroll-native films from Talented that parody India's surrogate-ad format, turning gameplay items into fake FMCG-style products, with a mock storefront at trybgmi.com full of Easter eggs; the first film reached 40 lakh views in a day. Directed by Mandakini and Bopanna.
| Brand | Krafton India (BGMI) |
|---|---|
| Agency | Talented |
| Talent | Not named |
| Channels | digital, social |
| Source | MediaNews4U |
More from Talented
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Britannia | Thirukkural on the biscuitRegional · 25 Aug 2026 | Regional | Talented | 25 Aug 2026 |
| Star Health | We've Got Your BackExperiential · 23 Aug 2026 | Experiential | Talented | 23 Aug 2026 |
| ZEE5 | Poora India WatchegaSports · 12 Jun 2026 | Sports | Talented | 12 Jun 2026 |
| Forest Essentials | Take Your TimeIntegrated campaign · 28 Mar 2026 | Integrated campaign | Talented | 28 Mar 2026 |
| Coca-Cola India | Jeere mein heera, Rimzim JeeraAd film · 20 Feb 2026 | Ad film | Talented | 20 Feb 2026 |
| Duolingo | Duolingo Chess campaign with PraggnanandhaaLaunch · 13 Jan 2026 | Launch | Talented | 13 Jan 2026 |
| The Hindu | Written by JournalistsIntegrated campaign · 22 Oct 2025 | Integrated campaign | Talented | 22 Oct 2025 |
| Urban Company | Chhote Sapne?Purpose · 5 Sep 2025 | Purpose | Talented | 5 Sep 2025 |
More from Krafton India (BGMI)
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Onam 2026 film with Santosh PanditFestive · 26 Aug 2026 | Festive | Audacious | 26 Aug 2026 |
| Real Cricket brand ambassador film with Yashasvi JaiswalSports · 17 Feb 2026 | Sports | – | 17 Feb 2026 |
| BGMI Career Mode3 Feb 2026 | – | Leo India | 3 Feb 2026 |
| Destination BGMI StepwellInfluencer · 16 Oct 2025 | Influencer | tgthr. | 16 Oct 2025 |
| BGMI Reflex (new-phone films)Digital/social · 4 Sep 2025 | Digital/social | Dentsu Creative Isobar | 4 Sep 2025 |
| CookieRun India launch with The Great KhaliLaunch · 13 Dec 2024 | Launch | tgthr. | 13 Dec 2024 |
| Seriously FunAd film · 22 Nov 2024 | Ad film | Enormous Brands | 22 Nov 2024 |
| Jiggle WiggleAd film · 12 Jan 2024 | Ad film | JUNGLE | 12 Jan 2024 |