Up For Life / "Too Much To Handle"
A digital campaign fronted by Alia Bhatt for the Coffee Body Wash range, built around a quirky 'warning label' gag about the product's energising after-effects, delivered as two brand films.
| Brand | mCaffeine |
|---|---|
| Agency | Wondrlab |
| Talent | Alia Bhatt |
| Channels | digital, social |
| Source | Exchange4Media |
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