Desh Ki Mitti
A 360-degree pan-India campaign marking Kajaria's 35th anniversary, with brand ambassador Akshay Kumar joined by Ranveer Singh as army officers in the same regiment under the message 'Hum Alag Hain, Par Ek Hi Mitti Ke Hai'. Conceptualised by 82.5 Communications and shot in Mumbai and Jaisalmer.
| Brand | Kajaria |
|---|---|
| Agency | 82.5 Communications |
| Talent | Akshay Kumar, Ranveer Singh |
| Channels | TV, digital, print, OOH |
| Source | MediaNews4U |
More from 82.5 Communications
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Himalaya Wellness | Won't Let You FallAd film · 15 Jul 2025 | Ad film | 82.5 Communications | 15 Jul 2025 |
| Vadilal | Zara Muskuraiye, Vadilal Khaiye!Rebrand · 16 Apr 2025 | Rebrand | 82.5 Communications | 16 Apr 2025 |
| Havells | Take Charge of Your Look ft. Vicky KaushalAd film · 21 Jan 2025 | Ad film | 82.5 Communications | 21 Jan 2025 |
| Lava | #BlazekaCrazeLaunch · 10 Jul 2024 | Launch | 82.5 Communications | 10 Jul 2024 |
| Bisleri | Bisleri @Doorstep filmsDigital/social · 30 Oct 2023 | Digital/social | 82.5 Communications | 30 Oct 2023 |
| D'Decor | FabriCare: Don't Handle with CareLaunch · 23 Aug 2023 | Launch | 82.5 Communications | 23 Aug 2023 |
| Bisleri | Let LooseAd film · 30 Sep 2022 | Ad film | 82.5 Communications | 30 Sep 2022 |
| Luminous | Solar Hai Lagana Toh Luminous Ko BulanaAd film · 11 Jun 2022 | Ad film | 82.5 Communications | 11 Jun 2022 |
