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Digital/socialIndia5 Jan 2023

360° Financial Protection ft. Suryakumar Yadav

A digital-first campaign signing cricketer Suryakumar Yadav to front ICICI Prudential Life's '360° Financial Protection' message, drawing on his '360 degree' playing style to represent trust, dependability and consistency.

BrandICICI Prudential Life
AgencyNot named
TalentSuryakumar Yadav
Channelsdigital
SourceMediaNews4U

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