Phone Wala Shagun
A short film set at an Indian wedding where the groom wears a garland of old phones and guests gift used handsets instead of cash envelopes, to reframe idle smartphones as money; ran on Instagram, YouTube Shorts and Meta ahead of the festive upgrade season.
| Brand | Cashify |
|---|---|
| Agency | Dhindora Media |
| Talent | Not named |
| Channels | digital, social |
| Source | exchange4media |
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