TechM Ting sonic identity
Tech Mahindra's first sonic brand identity, named 'TechM Ting' through an internal crowdsourcing campaign, translating its 'Scale at Speed' promise into an audio signature for voice interfaces, AI agents, offices, IVR, ringtones and events, including the Tech Mahindra Global Chess League.
| Brand | Tech Mahindra |
|---|---|
| Agency | BrandMusiq |
| Talent | Not named |
| Channels | digital, social, radio |
| Source | MediaNews4U |
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| Campaign | Type | Agency | Date |
|---|---|---|---|
| New brand identity (lozenge mark)Rebrand · 24 Oct 2025 | Rebrand | – | 24 Oct 2025 |
