New brand identity (lozenge mark)
Refreshed global visual identity marking Tech Mahindra's 39th anniversary, introducing a 'lozenge' symbol derived from the Mahindra Group's 'Rise' beam and anchored in Mahindra Red, as part of a three-year brand transformation tied to its 'Scale at Speed' positioning.
| Brand | Tech Mahindra |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | Not named |
| Source | MediaNews4U |
More from Tech Mahindra
| Campaign | Type | Agency | Date |
|---|---|---|---|
| TechM Ting sonic identityRebrand · 11 Aug 2026 | Rebrand | BrandMusiq | 11 Aug 2026 |