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Digital/socialIndia2 Apr 2024

Safe Sun UltraRx Sunscreen Serum digital film

A digital video in which three young women lay out their demands to someone across the table, revealed midway as what they want from a sunscreen serum. Aimed at Gen Z through programmatic buys in India, Nepal, Bangladesh and Dubai, with in-store point-of-purchase support.

BrandLotus Herbals Safe Sun
AgencyNot named
TalentNot named
Channelsdigital, social, in-store
SourceFinancial Express

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