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Coca-Cola India × Dunki, 2023

Brand
Coca-Cola India · Beverages
Property
Dunki · Theatrical / Netflix
Tier
Product placement
Date
2023
Source
exchange4media

Taapsee Pannu poses in front of an outsize Coca-Cola board at Piccadilly Circus in the London stretch.

Credits

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Coca-Cola India's other deals

Experiential · 22 Aug 2026

Sprite and IRCTC branded a Tejas Express on the Lucknow-Delhi route for six months, with five branded coaches, station announcements in the brand's name, Sprite in the onboard food bundle and station benches made from recycled packaging waste.

Rebrand · 20 Jul 2026

Coca-Cola rolled out a new global visual identity system built around its red-and-white palette, the Dynamic Ribbon, the Arden Square device and Spencerian script, aimed at brand consistency across more than 200 markets; the rollout began across Latin America, Europe, the Middle East and Asia.

Halftime

Integrated campaign · 15 Apr 2026

Coca-Cola reframes a drink break as a pause that pulls you back into the moment. Diljit Dosanjh carries the north and west films, Janhvi Kapoor the Tamil version with a separate Kannada cut, over an original track by Donn Bhat.

Agency: VML. Talent: Diljit Dosanjh, Janhvi Kapoor.

Ad film · 20 Feb 2026

Coca-Cola brought back its old jeera-flavoured drink with a film that reworks an R. D. Burman track into a chant around the word jeera, shot in everyday street settings and directed by Abhijit Sudhakar of ZigZag Films.

Agency: Talented.

Official partner · Event · 2026

Listed under "Official Sponsors".

Partner · Event · 2026

Logo in the sponsor bar on the championship's own site; tiers are not printed.

Official partner · Event · 2026

Listed under "GLOBAL PARTNERS" on the ICC partners page.

SulaFest

Partner · Event · 2026

Named among the festival's supporting partners for the 15th edition.

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