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Vespa

AutomotiveIndia

Vespa sponsors 1 property, mostly film, and has 1 campaign on record.

1Property sponsored
1Campaign
1Ambassador
20 Sep 2024Latest deal

2 of 2 rows confirmed on their sourceHow we check

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Sponsorships

Season by season, then every row newest first with what our check found on its source.

Dunki

Product placement · Film · 2023

Taapsee Pannu's character rides a blue Vespa through several scenes, loading her friends onto it.

Ambassadors

Talent named in Vespa's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.

NameStatusFirst seenLatest campaign
John AbrahamPast20 Sep 202420 Sep 2024

Campaigns

With the agency and talent where the trade press named them.

Ad film · 20 Sep 2024 · Reported value RS457,

Four-film digital series on the emotions of riding the RS457, directed by Nigel Simpkiss and made by boutique agency Centrick, with brand ambassador and biker John Abraham. The first film 'Fun' released in September 2024 and the second, 'Lust', in October 2024; both trade on the line 'That's Aprilia. That's RS457.'

Agency: Centrick. Talent: John Abraham.

1 deal outside India and the Gulf

Rows under the same brand name abroad. Not counted in the numbers above.

None of these rows could be confirmed on their source yet.

1 more row we could not confirm

The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.

Software Engineering Daily

In-video ad read · Podcast · 12 May 2026

Vespa is named as a sponsor in the show notes of 1 episode on 2026-05-12, most recently 'Vespa AI and Surpassing the Limits of Vector Search'.

Agencies

Credited on Vespa's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.

Centrick1 campaign20 Sep 2024

Marketing leadership

As reported in the trade press, with the date and the article.

19 Oct 2024
AVP - Corporate Communication and 2W Marketing, Piaggio Vehicles: Apoorva Saigal · MediaNews4U

Against automotive peers

Confirmed deals only. The full automotive leaderboard.

BrandProperties2026 dealsCampaignsMain passion pointLatest
Vespa101Film20 Sep 2024
Maruti Suzuki1273Culture, arts and literature2026
Hyundai India457Film12 Jun 2026
Hero MotoCorp12710Running and fitness2027
Royal Enfield5411Motorsport2 Sep 2026

Where peers sponsor and Vespa doesn't

PropertyPeers on it
Kaun Banega Crorepati season 17Maruti Suzuki, Hero MotoCorp
Jaipur Literature FestivalMaruti Suzuki, Hero MotoCorp
Comic Con IndiaMaruti Suzuki
Serendipity Arts FestivalRoyal Enfield
Filmfare AwardsHyundai India
Dharamshala International Film FestivalRoyal Enfield
Kaun Banega Crorepati season 18Maruti Suzuki
Dubai Desert ClassicHero MotoCorp

Questions people ask

What does Vespa sponsor?

Vespa has 1 confirmed sponsorship property on record, mostly in film, including Dunki. The latest is dated 20 Sep 2024.

Which agency works on Vespa's campaigns?

Credited on Vespa campaigns: Centrick (1 campaign, latest 20 Sep 2024).