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Coca-Cola India × Antaragni, 2025

Brand
Coca-Cola India · Beverages
Property
Antaragni · IIT Kanpur
Tier
Not stated by the source
Date
2025
Source
Antaragni, IIT Kanpur

Logo carried on the sponsor wall as "Coke" with no tier label printed on the card.

Credits

No credits yet. The brand, agency and organiser people who made this deal can add theirs; credits appear once confirmed from a work email.

Coca-Cola India's other deals

Experiential · 22 Aug 2026

Sprite and IRCTC branded a Tejas Express on the Lucknow-Delhi route for six months, with five branded coaches, station announcements in the brand's name, Sprite in the onboard food bundle and station benches made from recycled packaging waste.

Rebrand · 20 Jul 2026

Coca-Cola rolled out a new global visual identity system built around its red-and-white palette, the Dynamic Ribbon, the Arden Square device and Spencerian script, aimed at brand consistency across more than 200 markets; the rollout began across Latin America, Europe, the Middle East and Asia.

Halftime

Integrated campaign · 15 Apr 2026

Coca-Cola reframes a drink break as a pause that pulls you back into the moment. Diljit Dosanjh carries the north and west films, Janhvi Kapoor the Tamil version with a separate Kannada cut, over an original track by Donn Bhat.

Agency: VML. Talent: Diljit Dosanjh, Janhvi Kapoor.

Ad film · 20 Feb 2026

Coca-Cola brought back its old jeera-flavoured drink with a film that reworks an R. D. Burman track into a chant around the word jeera, shot in everyday street settings and directed by Abhijit Sudhakar of ZigZag Films.

Agency: Talented.

Official partner · Event · 2026

Listed under "Official Sponsors".

Partner · Event · 2026

Logo in the sponsor bar on the championship's own site; tiers are not printed.

Official partner · Event · 2026

Listed under "GLOBAL PARTNERS" on the ICC partners page.

SulaFest

Partner · Event · 2026

Named among the festival's supporting partners for the 15th edition.

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