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PurposeIndia1 Jul 2024

#SecondBirthDate 2.0

An annual National Doctors' Day initiative, conceived by Ogilvy India, where celebrities and the public mark the date a doctor gave them a 'second life'; the 2024 edition was fronted by Sushmita Sen and Manisha Koirala, building on 2023's edition with Rishabh Pant and Mahima Chaudhry.

BrandRevital-H
AgencyOgilvy India
TalentSushmita Sen, Manisha Koirala
Channelssocial, digital
SourceExchange4Media

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