#TheGalleryOfUnconditionalComfort
A National Pet Day UGC activation by IdeateLabs: pet parents posted photos of the furniture their cats and dogs had scratched through Instagram's Add Yours sticker, and the entries were cut into a digital film presented as an art gallery.
| Brand | Nilkamal |
|---|---|
| Agency | IdeateLabs |
| Talent | Not named |
| Channels | social |
| Source | MediaNews4U |
More from IdeateLabs
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Häfele | Let's ReimagineDigital/social · 30 Apr 2022 | Digital/social | IdeateLabs | 30 Apr 2022 |
More from Nilkamal
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Safe Space Studios by Nilkamal HomesExperiential · 1 Apr 2026 | Experiential | tgthr. | 1 Apr 2026 |
| Yeh Kursi Hai MahaanAd film · 13 Nov 2025 | Ad film | The Womb | 13 Nov 2025 |
| Thoughtfully Designed for YouAd film · 30 Jan 2024 | Ad film | – | 30 Jan 2024 |
