India's Original Gold Loan Specialist three-film campaign
Three comic films with Shah Rukh Khan turning the usual gold-loan ordeal, queues, paperwork and flattering the loan officer, into the joke, with a missed call as the punchline. Moonshot created it and it ran in six languages across TV, digital, print, outdoor and on-ground.
| Brand | Muthoot FinCorp |
|---|---|
| Agency | Moonshot |
| Talent | Shah Rukh Khan |
| Channels | TV, digital, print, OOH, on-ground |
| Source | exchange4media |
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| Mokobara | #DiljitOnMarsAd film · 20 Jun 2025 | Ad film | Moonshot | 20 Jun 2025 |
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More from Muthoot FinCorp
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Book My Gold LoanLaunch · 7 Jun 2024 | Launch | Havas Worldwide India | 7 Jun 2024 |